Quiet Quitting 2.0: The Soulful Scaling Trend Shaping Women-Led BusinessesFeeling the pressure to hustle harder to grow your business?In episode 449 of the Aligned & Unstoppable podcast, Emily Aarons explores the rise of Quiet Quitting 2.0 — a revolutionary trend...

Ep 449 Quiet Quitting 2.0: The Soulful Scaling Trend Shaping Women-Led Businesses
Quiet Quitting 2.0: The Soulful Scaling Trend Shaping Women-Led Businesses

Feeling the pressure to hustle harder to grow your business?
In episode 449 of the Aligned & Unstoppable podcast, Emily Aarons explores the rise of Quiet Quitting 2.0 — a revolutionary trend where successful female entrepreneurs are intentionally scaling back to create sustainable, soul-aligned businesses.
Discover how soft scaling and soulful scaling are helping conscious leaders ditch hustle culture, prevent burnout, build sustainable success, and redefine what true business growth looks like.
If you’re craving growth without the grind, this episode is for you! 🌟
PLUS: This episode comes with a free bonus — the Soulful Scaling Starter Kit PDF, a step-by-step guide to realign your offers, clear your energy leaks, and simplify your business systems.
👉 Click the button below to grab yours, it’s FREE!

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You didn’t come this far just to be stuck in hustle, stress, or soul-sucking systems.
You’re here to build a business (and a life) that actually lights you up.
Scaling doesn’t have to feel like a grind.
It can feel like flow.
It can feel like freedom.
It can feel like you.
🔥 Ready to burn it down and rebuild it better?
If you’re craving a full-body reset for your business and your energy,
✨ Apply now below for Quantum Flow — my 6-week program to clear the chaos, align with your intuition, and scale with soul.
Let’s make scaling feel effortless again. 🌊
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Step into a new way of leading, living, and thriving. Over 6 transformational weeks, Quantum Flow will help you clear energetic blocks, align your business with your natural flow, and build unstoppable momentum into 2025—with ease, not burnout.
This isn’t just another business program—it’s a deep energetic reset designed for conscious leaders who are ready to operate from freedom, alignment, and prosperity.
What You’ll Experience:
💡 Clear energy blocks and release limiting beliefs holding you back
🔥 Redesign your life & business for more freedom and fulfillment
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🌊 Create a sustainable flow strategy so you can scale without hustle
Inside the Program:
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Timestamps for Episode 449:
[00:00:00] Welcome Back + Why Soulful Scaling Matters
[00:01:30] What Is Soulful Scaling? (And why it’s not giving up!)
[00:03:00] Warning Signs You’re Ready to Soulful Scale
[00:05:00] Burnout from Bro Marketing and Launch Culture
[00:07:00] The Fantasy of Burning It All Down (and why it’s normal)
[00:10:00] Client Story: When Making Money Isn’t Enough
[00:12:30] Quiet Quitting for Entrepreneurs: Scaling Back with Purpose
[00:14:00] Women Aren’t Tiny Men: Why Female Entrepreneurs Must Scale Differently
[00:17:30] How I Changed My Business to Heal from Burnout
[00:19:00] 4-Step Process to Begin Soulful Scaling (energy check, simplify offers, system overhaul, team audit)
Click here to read the full transcript ‣‣‣
[00:00:00] Hello, friends. Welcome back to the Aligned and Unstoppable podcast, episode number 449, . I’m your host, Emily Aarons. It has been a hot minute. I’m so excited to be back in the studio recording episodes for you. It’s been about a year, so I’m just like itching to get going and reconnect with you. So today’s podcast, is about quiet, quitting 2.0, the soulful scaling trend shaping.
Women led businesses. What if scaling your business didn’t mean more pressure, more complexity, and more burnout? In this episode, I’m gonna unpack the concept of soulful scaling, a conscious feminine approach to growth that honors your energy, prioritizes your joy, and brings you back into love with your business.
Whether you’re a side hustle startup or a seven figure CEO, this conversation will help you redefine success your way. [00:01:00] In this episode, it comes with a free gift, so make sure you download the free Soulful Scaling Starter kit and learn how to restructure your business with aligned offers. Clear your energy and systems that feel like a deep exhale.
Ah, let’s get into this week’s episode. Hi, friends. Welcome back to the Aligned and Unstoppable podcast. Today we’re diving into something I’ve been seeing literally everywhere, this powerful shift among female founders to stop pushing so hard and instead lean into soulfulness. Ooh, what a novel concept. So today we are gonna be talking about soulful scaling.
I recently posted to the Entreprenista League, asking, is anybody else seeing this trend? And sure enough, I had dozens of people responding, whether it was them saying, yes, that’s me too, or saying, I’ve been thinking about it.
So
soulful
soulful soulful scaling is not about giving up, it’s not about playing small. It’s about making more, but with less hustling, less stress, and more flow. So think about, you have [00:02:00] your soul purpose the center of the target. That’s the bullseye.
And everything that you do is going to aim towards that direction. And if you’ve been feeling like. Your business is just a little too much. This episode is gonna feel like a permission slip to do things differently and better. In fact, some of you may already be well on your way towards making these changes already.
I highly recommend you listen all the way through because I’m gonna be sharing different. Parts of this. So I’ve got clients that I’m working with. I’ve personally gone through this. Like I said, there’s people in networking groups that are already doing it. So this is a real important trend that I want to make sure that we.
I really get to dive into every part of it. So let’s start with. What is soulful scaling? , I really like to look at this as these kind of key, these key terms of sustainability. You wanna have also strategic growth, but that it. Honors your energy. It honors [00:03:00] your soul’s blueprint, and it’s about soulful simplicity.
So basically, if you’re thinking about getting back to your purpose and reorganizing your business, you wanna do less of the things that don’t light you up. So in contrast to like. Hard scaling. So things that are, you’re, you’re hiring a ton of people. You have complex offers, complex backend system.
You are hustling constantly. You are chasing money. And something that dropped in as I was driving a few weeks ago, I heard my guide say, when you chase money, it runs. And I was like, Ooh, that is so dang good. So in terms of soulful scaling for me. I have really been doing this over the last few years where a few years ago I was launching like crazy.
I had been following traditional, I don’t know, we call them bro, marketing strategies. To do more, more is more. And I was launching a lot. One year I was launching I think nine [00:04:00] times. And by the end of that year, I just was like, this is, this sucks. It’s not sustainable. I’m drained. And even. Those were like the glory days, like maybe four or five years ago when you could launch something and get a response, like immediately.
’cause people were hot to trot, to buy online. And I think we’ve seen a trend that has shifted in the last few years, which, if you’ve been in online business for more than let’s say five years, you’ve seen it, you’ve felt it, you’ve gone through it. So you’re probably with me on this sort of slope towards soulful scaling.
But. What I noticed that even if I, it was going tremendously well where I was impacting tons of people making tons of money. I was totally toast after a launch and after I finished a launch. You know what I did again? I didn’t really rest for that long. I got up and I started it over again. I. And so that led me to basically a breaking point where I said, you know what?
Screw it. I’m gonna go towards all evergreen systems. I’m not gonna go launch. I’m gonna slow this [00:05:00] role. And I started to set up some really beautiful, intricate backend systems on Evergreen, which worked pretty well. And then I just said, fuck it to all of that stuff too, because again, it was just like, I don’t like how this feels.
I had burnt myself out. I was doing too much. None of it felt light, it felt, didn’t feel good. I wasn’t trusting my instincts. People weren’t buying.
It just felt like I was pushing a boulder up a hill. And inevitably what ended up happening is I stopped and then it came back and it smashed me into pieces.
And essentially I was like, you know what? Note to self, my guide said this to me too, which was All your life you’ve always had. Enough, you’ve always had a roof over your head, a meal on your plate, clothes on your back. You’ve always had money coming in. Even if it was the slightest amount that barely got you through, you’ve always had enough.
And so it kind of gave me permission to take a step back and pause, [00:06:00] deeply exhale. And I needed to start resetting my nervous system and being like, you know what, if I had all the money in the world, what would I do? How would I spend my time and energy? And I realized that a lot of the programs and the things that I was doing, like it was just too much.
It was too complicated. It was too tangled up. And so. I was starting to notice, and this is maybe like here, like the like old Jeff Foxworthy of you might be a redneck, you might be ready to soulful scale if now answer these questions. This is a little quiz that you can take. So if you like me had fantasies about maybe burning it down one day.
You might be ready to soulful scale.
Maybe you feel, do you feel overwhelmed by your own calendar? Like you have so many meetings, there’s no time, there’s no space. You’re working way too early in the morning. You’re working way too late at night.
You’re not having spending time by yourself or with your family and friends.
God forbid, alone. Your offers feel too complicated. You miss being [00:07:00] creative or connected like you’re doing things and you’re busy, but you don’t necessarily feel that like rush of creativity and inspiration that you once did. You’re craving peace, but you still want profit. You have fallen out of love with your work.
So these are just a few of the things that happened for me. Maybe they’re happening for you too. I also realized like I have young kids and one of my top priorities was to have a lot of fun. And one of my top priorities was to. Make memories and, and go on adventures and be present with them.
And it’s really hard to do that when you’re playing and in the back of your mind, you all of a sudden just get overwhelmed with thoughts about work and what about this and a client that and upset this and a refund that and like just so much going on. And I just was like, I can’t, I just. I just can’t.
So like I said, I am seeing a trend. So when I posted in the entrepreneurial league [00:08:00] group and I will leave a link to the Entrepr League, if you’re interested in joining us, a networking group that I’m in with all female founders at all different levels. I do have an affiliate link, so I do get a little kickback.
So if you join, be like, yeah, Emily sent me, and then we can hang out there. That’s a sidebar. So. When I post this I had a few people who really jumped out and said me too. So this woman, Alison h she said, I’m entering a season of slowing down. I sign up for a course where I’m just taking my time working through it, and as I go back to my plan, I map things out.
It feels so good. So I pulled this because I feel like we all need to reassess is this working? Evaluate it like. Does it feel good? Yes or no? Does it feel light, yes or no? I have a client and she’s built a beautiful multi seven figure business and she has online stuff. She has in-person brick and mortar stuff, and basically I.
None of them really feel aligned. Why don’t they feel aligned? [00:09:00] They are making money, yes, but they are complex. So with her online business, she had team members who made things a disastrous, wild tangled mess in the background. So basically this one person. Was the only person who knew what was going on on a day-to-day basis, new numbers, new tracking, knew the system and the operations, and basically nobody else in the team really even knew what she was doing and how she was doing it until she brought in.
Somebody to audit her business and basically was like, I think it’s a mess. Do you think it’s a mess? And this woman said, yeah, this is totally convoluted. It’s way too complicated. Doesn’t need to look like this. That person is getting the can within the next like week basically for the, the, the, the soul reason of it’s not helping, it’s not lighting her up.
And she’s basically like this workhorse that keeps doing these launches. Only to pay for somebody to make things complicated in the backend. Her brick and mortar business [00:10:00] is doing really well. It’s more aligned with her soul mission, but it’s not quite there. So part of what soulful scaling is doing for my client is giving her the control back to like P, hit the pause button, come back into your heart and ask.
What is it for me? What is my purpose here? What is it? When I close my eyes, what is my dream? What does that crystal clear, what does that success look like for me? What does that feel like for me? And we all have that in our mind’s eye of what? What does it maybe what’s our imagination bringing us to?
And I think that sometimes when we start our entrepreneurial journey, we have that in mind and we just start plugging away and making stuff and making money and making stuff and making money, and we kind of get carried away. So if you’re at that point of multi six or multi seven figures or higher even.
And you’re kind of at that same breaking point where you’re like, I’m kind of not in love [00:11:00] with my business anymore. I’m kind of feeling like I wanna burn it all down. I don’t like all these different things. There’s too much. You gotta get back to that initial vision. And here’s the thing is like you may have grown so much from when you first envisioned being an entrepreneur to where you have grown.
So it’s time to reassess and just do your own audit of yourself. How is my body responding? How does my soul feel? Do I wake up every day feeling creative and joyful and inspired? Do I feel like it’s a slog and I just want somebody else to take it? And honestly, a lot of the people who are in community with me at that higher income bracket.
Are selling their businesses, they’re saying, listen,
I built this beautiful empire, but I don’t want it anymore.
You have it. And that’s a really cool thing if, if you’re at that place. But I’m also seeing that trend and that’s like that soulful, like quiet, quitting listen, I’m getting outta here. I wanna go back to doing what I really love.
Or I’m gonna shift gears completely and do my own thing. Or I’m [00:12:00] gonna go into a different business model. Another woman from entrepreneurs to Mariana H. She said, I’m definitely pivoting my offers. So that’s. More fun and life and less hustle. I’m looking for ways to make it more sustainable. That’s that word, sustainable, right?
We are used to growing so much, so fast scaling, making it bigger, better, and we’ve kind of lost touch with like, why are we doing all of this in the first place? And that’s what people say. Like when you start a business like what’s your why? You gotta start there. And we start with the why, but then something happens, right between point A and point Z is.
We kind of lose track of it.
Angela said, absolutely. Just this year I have niched down, streamline my services, workflows, everything, and I’m much happier for it. So I’m gonna get to that in a second about streamlining because there’s so much that we can look at to. Start kind of peeling out, like, why is this so [00:13:00] complicated? How can we start letting go of things and making it feel better?
And my favorite was Jessica, and she said, yes, it’s no longer necessary to have an empire designing from the very beginning. So every move and every person makes Max. Impact with no waste. That’s the move. I think we just stopped thinking that we had to follow the bro playbook of more is more and tuned into the nuance of strategic abundance.
I really loved that she said that, and it reminded me when she said Bro Playbook. It reminded me of a recent Mel Robbins podcast with Dr. Stacy Sims. She was talking about perimenopause and menopause and how to eat and how to work out and like all of this bullshit that we’ve been fed. Our entire lives about, eating less and working out more and doing more cardio.
And in fact, we as women have a very different composition, different makeup. And I personally have been on this journey recently of really [00:14:00] understanding like how to get more protein, how to exercise the right way for my body, how to reset my metabolism because I was seriously undereating. And I’ve found my way to a new app, which I guess I could link that in the show notes too.
It’s called The Faster Way App. It’s literally, I love it because it makes it so I don’t have to think about, I make enough decisions every day. It makes it so I don’t have to think it tracks my macros, it gives me meal suggestions and recipes. It literally tells me the workout for my day to do.
And then I get stars for doing everything that I normally do anyway. So, I really do like it. I didn’t mean to plug it, but here it is. I guess it’s there. I’ll put a link to that if you’re curious about the Faster Way app, but in the Mel Robbins podcast episode. Stacey Sim says, women aren’t tiny men.
And I know that, that, it’s funny to say it that way, but how she said it was how like, our biology is so different, and I will say like hands to God I’m so glad that she said that because also [00:15:00] energetically, and that’s my jam energetically, we are so different from men. And yes, in our, in our systems, we have a higher female.
We have a higher male. Doesn’t matter what sex you are, however. We as women. Have been leading this soulful scaling trend because we don’t wanna run our businesses like a man. Men have a 24 hour cycle, we have a 28 day plus cycle. We can’t just like bam, bam, bam, push, push, push. We have to listen to our intuition and our instincts, which has been seriously a big problem for a lot of female business owners because, and that’s when they come to me.
Emily, how do you help me trust my intuition? I have. I can’t follow it. I can’t, I can’t do it. And so their energy starts to go Uhoh, I’m burnt out, I’m fried, but I gotta keep up. I gotta keep doing more and feeling like crap. So this sort of more feminine, more conscious approach. [00:16:00] I think because women are leading this trend, it’s only inevitable that a man is going to.
Start to, find out about it and start maybe implementing it for them. But I will say we’ve been programmed to think that things like. Meditation, the things that I lead, right? Meditation and mindfulness, taking breaks and rest, getting outside. We are programmed to sit at our desks all day, but it’s been proven every 90 minutes.
You gotta get up and move your body and science has shown, even just a 10 minute walk outside, it resets your entire nervous system. It helps your body to feel stronger, to be happier, to reduce anxiety and stress. So all the things that we instinctively know. We stopped doing it so that we can keep grinding.
And so for me, I knew I needed to change my whole lifestyle around because I needed to focus on. Healing my system from burnout. I needed to get back to the things that felt good, the meditations that [00:17:00] felt good. I’ve been really doubling down on some other things that I’ve been doing, like my own meditations, doubling down on, like I said, diet and exercise, time in nature, time with my kids.
And I will say this, stepping away from work, whether it’s for the weekend for the night I’ve been shortening my work days, but I’m also been shortening my work weeks. So that actually started to shift almost a year ago now, and I will say it has made a tremendous impact on me and my business and my team.
Everything is better for it. So let’s get into. How to soulful scaling and part of this, like the post burnout awakening is, is really happening within you already probably. And, leaders have to start choosing presence over pressure. It is a choice. But. Maybe you’re here, you’re already at that breaking point where I was at, where it’s no, I can’t do this anymore.
I don’t wanna [00:18:00] do this anymore. And it’s kind of like, anything is better than this. I gotta, I just gotta feel better. I don’t feel good. And if it’s really gotten bad where your health has been compromised, you literally have to change your business to save your life or to help you to lose weight or to start sleeping better or to be able to, whatever it is.
Because our physiology is not any different than our energetic bodies. Our, our energy and our physiology are intertwined. So anything that’s happening in our stress levels, in our lack of sleep, it is happening on every single level, energetically, physically, emotionally, and spiritually. So the question is how do we start, Emily, how, what do I begin with?
And like Shrek says, onions have layers, ogers have layers. This has layers to it. There’s not just a simple like just rip the bandaid off way to begin soulful scaling. In my opinion, I’ve been doing it systematically and very slowly, so. The first place. [00:19:00] And like I said at the beginning, there is a free gift with this episode.
There’s a download, PDF, so it’s all all in there plus some extra things that I haven’t gone over in this episode to help walk you through to make things feel lighter, better, soulfuler, more in the flow state. So the first thing I would do is really just like four main things. So number one would be an energy check, are you leaking energy anywhere? Does this feel light? Does this feel heavy? What do I feel instinctively needs to change? Because like I said, a lot of us using this sort of bro marketing, we’ve lost touch with our instincts and our intuition, which is why you’re here, probably is to remember how to listen to it.
And just the other day a team member had been writing something for the business and I looked at it and I said, oh, I should have. Mentioned this and she said, you know what? I already felt that and I didn’t change it. I’m gonna go back and do that. So it’s like we get these instincts, [00:20:00] we second guess ourself and then we’ll later go, ah, ah, I’m gonna go do it.
So instead of that like middle like self-doubt part, just take a moment right now, ask yourself, where am I leaking energy? Where is it heavy? What feels. Hard. What feels like I don’t love it anymore. Even if it is making you a lot of money, what have you fantasized about burning down or completely getting rid of or selling off?
Start there. So I would start taking notes on that. What is going on? Where, where, what’s, what is it in? What is it telling me already? I know for me, this is hard to even admit, I would say is my certification program, the integrated Energy alignment practitioner training. I made this program in 2022. I had it just, it like ejected out of me.
I channeled the whole thing. It was amazing. It’s been amazing. It has made people so intuitive. So able to [00:21:00] self-heal and to heal others. And it’s helped people who were practitioners, coaches, healers and people who were brand new at all. Like it helped so many people to make careers where they made money and at the same time.
The IEA training has been such an energy drain for me because it is so intensive. It was very time consuming. We had a lot of tracking to do. We had a lot of students to keep, keep up with. We had a lot of payments to keep up with, and at a certain point at the end of last year, I was just like, I need to hit the pause button.
Something’s not right. It’s not right. I love this program so much, but I don’t feel it like loving me back right now. And then something really interesting happened because I told my team, let’s take a pause. I told myself, let’s take a pause. What happened right around the end of Q1 was people started to apply every week.
And I’m like, what is going on? I don’t understand why are, how are people finding it? Probably through the podcast, but I just, it [00:22:00] was kind of like a reminder from spirit, like a little tap, tap, tap. Like it doesn’t have to be. All or nothing, you can have an offer and maybe just adapt it. So I’m gonna share a little bit of an adaptation that I made for it, which was I was able to take what sucked about the program, what felt heavy about the program, what it felt like an energy drain about the program.
And I wrote it into chat, GPT. So I went in and I said, listen, chat. And I had a little. Heart to heart about what didn’t feel good. And I said, but it’s a solid program. It’s changed people’s lives. It is proven, it’s outstanding. Like how do you make it better, lighter, easier? And I then I had a dialogue with chat GPT that was able to give me basically two alternatives.
Like it wasn’t all or nothing the way that I had thought it was. And so I have since then started to. Reestablish the [00:23:00] program, open the doors again for folks if they wanted to do just for their own personal benefit or folks who do wanna get certified. I’ve changed it around so it feels better. And actually I’m not involved as much.
It’s lighter on me. It’s lighter on my team. Like everything about it is better. And I think that’s a key indicator, right? So if. It were bringing in money and it didn’t take a lot of time and energy, would I do it? Yeah. Okay. That’s what it took for me. I just knew I couldn’t put more time and energy and effort into anything I want to focus on.
By the way, spoiler alert, I’m about to say it. I’m putting together a audio book. For the first time ever I’ve, I’ve, I’ve been wanting about wanting to write a book. Talking about writing a book and spirit was like, you know what? You’re getting yourself kind of worked up about this writing thing.
Just talk it through. You podcasted a million hours of of podcasting, you can talk through an audio book. And I thought, wow. I would prefer an audio book. My [00:24:00] listeners, my audience, my community would probably prefer an audio book. So I am in the process of, I dunno what you say, writing, recording a, an audio book.
All about your chakras and how they relate to your business and specific meditations for each one, and how we can utilize our energy field to soulful scale. Anyway, that’s a, that’s a sidebar, but the second thing we talked about energy check. So check one, energy check, that’s number one. Number two is to simplify your offers so you know, you need to have aligned offers versus a bloated product suite.
So I’ll give another example of that.
I used to have 14 courses available at any given time, hence the multiple launching all year, all the time, every day. And at the end I think of last year, I decided, what I’d like to do is take all of my courses, all 14 of these wonderful courses. And [00:25:00] by the way, I probably have more than that.
These are just the 14 that I chose that were the best. I took all 14 of them and I put them into one singular product, into one course library. It’s called Aspiring Leaders. So Aspiring Leaders folks can pay a small, very low monthly investment, 29 bucks, and they can get 10,000 plus dollars worth of courses.
I used to sell them individually. I used to offer them individually, and I just thought, no. I want to simplify. I want these to feel aligned so you can have a track and do these courses if you want just intuition and energy stuff, and you can do these courses if you wanna know about business and spiritual and soulful scaling and all that stuff, and having it under one simple umbrella instead of 14 different pieces, right?
That felt really good. So I was simplifying my offer. Another thing I simplified was my membership Mastery Ascension. So I used to have the, [00:26:00] the product, the course, basically you could get access to hundreds of meditations through Kajabi. And then we had a community on Facebook. And the Facebook group for me was feeling very heavy for like years, but I didn’t have an alternative.
We looked into other platforms for communities. We tried it, we tested them. We even tried a Kajabi community for a little while, and I ultimately didn’t really like it. And so at the end of last year, again, you’re kind of seeing the cadence of the end of last year. Everything started to shift and, and simplify for me, I created the Mastery Ascension app.
So it was meant to just be a test. And then I got myself into too deep. I was like, oh my gosh, this is like a, for sure. This is like a real app. Oh my gosh. It’s not like a little digital product you can try out and delete it if you don’t want it. And I’m actually really enjoying it. I’ve loved that we can bring the whole membership into the online, into the app instead of having to be in multiple places.
I love that now we’ve actually transitioned the whole [00:27:00] community to be in the app. We have a free version of the app. We have a paid version of the membership and we’ve also simplified my pricing. So I think that was a big thing that is really scary that, if you’re a business owner, obviously you’re thinking about making a lot of money.
And for me, my membership. Was starting to feel heavy and I felt it was all tied to the pricing structure. And this is kind of a scary thing to do, but I knew I needed to change the pricing because when I started mastering Ascension eight years ago, there weren’t as many memberships as there are today.
There weren’t as many subscriptions. As there are today, and I feel like that’s part of sensing energetically where you are at, where your community is at and how to navigate that. And since I streamlined the, the pricing structure lowered it dramatically gave new customers seven days free to just try it out.
It has definitely [00:28:00] helped and I’m not. Like majorly launching it. Every month I say, Hey, there’s a new meditation. You should come in to the membership and get it. But people have been joining kind of slowly. Will I launch it more seriously? I don’t know, maybe. But right now what feels good is to have simplification over my offers.
And the third thing I’m doing with my offers is I’m not doing long-term commitments. So in the past I would do six month programs, one year programs, eh. They don’t feel good anymore. That feels too heavy. So in favor instead of doing that, I’m, I’m favoring six week programs. So I have a new program that I’ve run since the beginning of 2025 called Quantum Flow, which is basically a six week version of this podcast episode.
So I’m. Walking people through week by week, how to bring soulfulness into their business, how to bring flow, how to do things, and celebrate things that are wins, that done didn’t, didn’t take any effort and energy [00:29:00] that didn’t even take any work. So learning and reprogramming our brains on how to really get the most.
With doing the least. So I’ll have a link to that quantum flow program below the, the third thing I did was a whole system overhaul. So obviously we talked about the energy check-in, how things feel. We talked about simplifying offers. The third is system overhaul. So soulful scaling really loves automation.
It loves boundaries, and it loves delegation. So what I noticed is I didn’t need. As many systems as I had. So I cut back on subscriptions to my Evergreen funnel soulfulware. I cut subscriptions to my fancy project management soulfulware, got rid of my Messenger bots. And I also got rid of any excessive tracking tools I was using.
These things add up and, maybe a [00:30:00] few hundred dollars here or a thousand dollars there. You do end up saving yourself a tremendous amount of overhead. And I think that also helps us as entrepreneurs, if we’re thinking about the bottom line, right? So there’s the income that comes in, then you have all your expenses, then you’re left at the bottom line with what’s left.
And I think I. We have been taught through bro marketing that more is more. And I look back now the things that I did before and I was spending big money on ads. I was spending big money on team. I was spending big money to make things really inflated versus, using that money, investing it in myself, saving it.
Putting it aside or even just saying, how can I do this, but on a simpler scale? And so one of the things I look at is how can I do this with fewer. Steps, fewer bells and whistles. What’s the easiest, most [00:31:00] simple way I can do this? And even sometimes now when I’m creating new ideas, it’s okay, that’s good, but how do we make it easier?
So again, back to Mastery Ascension, I think we had people on 15 different pricing plans because it’s been around for eight years. It’s increased a lot over those years. And for me, I was like, I don’t want complex pricing. I want everybody. Either on monthly or annual, the end, because again, it’s like you don’t necessarily interact with it on a daily basis, but it’s like, it’s like a secret weight that weighs us down.
And I also used to track things of when people enter my funnels, like where do they go? What do they do next? It’s I don’t really think I need that right now. So look at your systems and see what things can shift. And the fourth thing you can do is really. Like pair down your team. If you have a lot of different team members doing different things, can one person do more [00:32:00] things?
Can you have your team members audit themselves and I do this once a year, twice a year sometimes. Everybody on the team, including myself, what are you spending your time with? On a weekly basis on those things, what things are like, you, you are the only person in the whole world who can do them.
And if you were to like guess if this is like an hourly wage that you paid somebody else, what do you think you could pay somebody for? Think about that way, but on the other way is if you’re spending your time doing, let’s say, 50 tasks on a weekly basis. Which of those 50 tasks, like love, love, love, love.
They light you up, you love them, you could do them forever. You gotta really look at that. So if you’re looking at your calendar, it’s too jammed. You’re doing tasks that you hate, you’re doing, creating things that you shouldn’t be creating. You have no business doing it. It’s. Draining your time and energy.
Like these are like blaring red flags, red lights, danger, stop. And we keep ignoring them. And we [00:33:00] just think this is how we, this is how we do business. This is it. I’m a business owner and this is what you gotta do. And I’m here to say let’s pump the brakes and actually reevaluate. Do an audit of yourself.
And this is something that we do in the quantum flow program. So I’m not gonna go super in depth here, but sometimes you only need a few team members and I’m not. A huge advocate of letting people go. I could raise my hand and say, I have the hardest time of cutting back team members. Reducing hours and like I know people depend on me.
I know they depend on this job for income. I know their families do. And at the same time what about me? What about my income? What about my happiness? I don’t wanna kill myself just to make money so that I can pay you when I don’t have to do like half of these things that you’re doing. What if that part, like what if we just simplify things?
So I know that’s a little bit sensitive, but. Clarity comes when you get quiet Again, just tuning in. So in, in my opinion and where I’m leaving this episode is I [00:34:00] don’t believe that soulful, soulful scaling is lazy. I believe it’s leadership. I believe it’s conscious leadership, and I believe that us women are really leading this.
We are on the. Forefront of this trend, and I really expect to see more of this in the future as well. It requires discernment and courage and trust in yourself. So I hope that this episode was something that brought up some big ideas. I hope it brought up some feelings. I hope your energy responded to it, that you can go, oh my gosh, this is exactly what I need to hear.
I knew it. I was already doing it, or it’s. Really validating for you. And again, I created a free resource for this episode called the soulful Scaling Starter Kit. It’s a quick guide to help you start untangling your offers, recentering your energy, and setting up systems that actually support your vision, not drain it, and you can grab it for free link below.
It’s emily aarons.com/soulful scaling starter kit, and each [00:35:00] of those words has a hyphen. And trust me, your nervous system will thank you absolutely for it.
Remember, your business was never meant to drain you. Growth doesn’t have to be a grind. soulful scaling is a choice and you get to choose what success feels like.
Thank you so much for being here. As always, I absolutely love and adore you. Thank you for listening to the episodes and please. I would just have one big favorite to ask. If you enjoyed this episode, share it with a friend. You can also leave a review on your favorite listening platform and make sure that you follow the podcast, subscribe.
You can always watch this on my YouTube channel. And just thank you. Thank you for being here and inspire me to bring this podcast back to life. I’ll see you on the next one. Lots of love.
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