Ep 449 Quiet Quitting 2.0: The Soulful Scaling Trend Shaping Women-Led Businesses

Ep 449 Quiet Quitting 2.0: The Soulful Scaling Trend Shaping Women-Led Businesses

Quiet Quitting 2.0: The Soulful Scaling Trend Shaping Women-Led Businesses

Feeling the pressure to hustle harder to grow your business?
In episode 449 of the Aligned & Unstoppable podcast, Emily Aarons explores the rise of Quiet Quitting 2.0 — a revolutionary trend where successful female entrepreneurs are intentionally scaling back to create sustainable, soul-aligned businesses.

Discover how soft scaling and soulful scaling are helping conscious leaders ditch hustle culture, prevent burnout, build sustainable success, and redefine what true business growth looks like.

If you’re craving growth without the grind, this episode is for you! 🌟

PLUS: This episode comes with a free bonus — the Soulful Scaling Starter Kit PDF, a step-by-step guide to realign your offers, clear your energy leaks, and simplify your business systems.

👉 Click the button below to grab yours, it’s FREE! 

Get the Bonus Meditation That Goes With This Episode!
Loved today’s episode? Take it even deeper with the Anchor Into Alignment meditation — created exclusively to help conscious leaders and entrepreneurs ground their energy, clear mental clutter, and realign their business with their highest self.


✨ Get instant access inside the Mastery & Ascension app. Start your 7-day free trial today!

You didn’t come this far just to be stuck in hustle, stress, or soul-sucking systems.
You’re here to build a business (and a life) that actually lights you up.

Scaling doesn’t have to feel like a grind.
It can feel like flow.
It can feel like freedom.
It can feel like you.

🔥 Ready to burn it down and rebuild it better?
If you’re craving a full-body reset for your business and your energy,

Apply now below for Quantum Flow — my 6-week program to clear the chaos, align with your intuition, and scale with soul.

Let’s make scaling feel effortless again. 🌊

Quantum Flow Group Program

A 6-Week Journey to Abundance & Alignment

Step into a new way of leading, living, and thriving. Over 6 transformational weeks, Quantum Flow will help you clear energetic blocks, align your business with your natural flow, and build unstoppable momentum into 2025—with ease, not burnout.

This isn’t just another business program—it’s a deep energetic reset designed for conscious leaders who are ready to operate from freedom, alignment, and prosperity.

What You’ll Experience:

💡 Clear energy blocks and release limiting beliefs holding you back
🔥 Redesign your life & business for more freedom and fulfillment
Align your goals with your values for effortless motivation
💰 Activate your abundance energy to attract prosperity with ease
🌊 Create a sustainable flow strategy so you can scale without hustle

Inside the Program:

✔️ 6 Weekly Group Sessions – A mix of energy clearing, strategy, and intuitive guidance tailored to each week’s theme
✔️ Daily Integration Tools – Meditations, journaling prompts, and practical exercises to keep your energy aligned
✔️ Private Community Access – Connect with like-minded, high-level leaders committed to expansion

Please submit your application to be notified about the next cohort.

Subscribe and connect for more conscious leadership tips and intuitive business strategies:

✨ Download the Mastery & Ascension app for guided energy healings and support: https://emilyaarons.com/app/
✨ Work with Emily through the Quantum Flow Program: https://emilyaarons.com/healing-and-coaching/
✨ Explore FLFE (Focused Life-Force Energy): https://emilyaarons.com/flfe/


Timestamps for Episode 449:

[00:00:00] Welcome Back + Why Soulful Scaling Matters

[00:01:30] What Is Soulful Scaling? (And why it’s not giving up!)

[00:03:00] Warning Signs You’re Ready to Soulful Scale

[00:05:00] Burnout from Bro Marketing and Launch Culture

[00:07:00] The Fantasy of Burning It All Down (and why it’s normal)

[00:10:00] Client Story: When Making Money Isn’t Enough

[00:12:30] Quiet Quitting for Entrepreneurs: Scaling Back with Purpose

[00:14:00] Women Aren’t Tiny Men: Why Female Entrepreneurs Must Scale Differently

[00:17:30] How I Changed My Business to Heal from Burnout

[00:19:00] 4-Step Process to Begin Soulful Scaling (energy check, simplify offers, system overhaul, team audit)

Click here to read the full transcript ‣‣‣

[00:00:00] Hello, friends. Welcome back to the Aligned and Unstoppable podcast, episode number 449, . I’m your host, Emily Aarons. It has been a hot minute. I’m so excited to be back in the studio recording episodes for you. It’s been about a year, so I’m just like itching to get going and reconnect with you. So today’s podcast, is about quiet, quitting 2.0, the soulful scaling trend shaping.

Women led businesses. What if scaling your business didn’t mean more pressure, more complexity, and more burnout? In this episode, I’m gonna unpack the concept of soulful scaling, a conscious feminine approach to growth that honors your energy, prioritizes your joy, and brings you back into love with your business.

Whether you’re a side hustle startup or a seven figure CEO, this conversation will help you redefine success your way. [00:01:00] In this episode, it comes with a free gift, so make sure you download the free Soulful Scaling Starter kit and learn how to restructure your business with aligned offers. Clear your energy and systems that feel like a deep exhale.

Ah, let’s get into this week’s episode. Hi, friends. Welcome back to the Aligned and Unstoppable podcast. Today we’re diving into something I’ve been seeing literally everywhere, this powerful shift among female founders to stop pushing so hard and instead lean into soulfulness. Ooh, what a novel concept. So today we are gonna be talking about soulful scaling.

I recently posted to the Entreprenista League, asking, is anybody else seeing this trend? And sure enough, I had dozens of people responding, whether it was them saying, yes, that’s me too, or saying, I’ve been thinking about it.

So

soulful

soulful soulful scaling is not about giving up, it’s not about playing small. It’s about making more, but with less hustling, less stress, and more flow. So think about, you have [00:02:00] your soul purpose the center of the target. That’s the bullseye.

And everything that you do is going to aim towards that direction. And if you’ve been feeling like. Your business is just a little too much. This episode is gonna feel like a permission slip to do things differently and better. In fact, some of you may already be well on your way towards making these changes already.

I highly recommend you listen all the way through because I’m gonna be sharing different. Parts of this. So I’ve got clients that I’m working with. I’ve personally gone through this. Like I said, there’s people in networking groups that are already doing it. So this is a real important trend that I want to make sure that we.

I really get to dive into every part of it. So let’s start with. What is soulful scaling? , I really like to look at this as these kind of key, these key terms of sustainability. You wanna have also strategic growth, but that it. Honors your energy. It honors [00:03:00] your soul’s blueprint, and it’s about soulful simplicity.

So basically, if you’re thinking about getting back to your purpose and reorganizing your business, you wanna do less of the things that don’t light you up. So in contrast to like. Hard scaling. So things that are, you’re, you’re hiring a ton of people. You have complex offers, complex backend system.

You are hustling constantly. You are chasing money. And something that dropped in as I was driving a few weeks ago, I heard my guide say, when you chase money, it runs. And I was like, Ooh, that is so dang good. So in terms of soulful scaling for me. I have really been doing this over the last few years where a few years ago I was launching like crazy.

I had been following traditional, I don’t know, we call them bro, marketing strategies. To do more, more is more. And I was launching a lot. One year I was launching I think nine [00:04:00] times. And by the end of that year, I just was like, this is, this sucks. It’s not sustainable. I’m drained. And even. Those were like the glory days, like maybe four or five years ago when you could launch something and get a response, like immediately.

’cause people were hot to trot, to buy online. And I think we’ve seen a trend that has shifted in the last few years, which, if you’ve been in online business for more than let’s say five years, you’ve seen it, you’ve felt it, you’ve gone through it. So you’re probably with me on this sort of slope towards soulful scaling.

But. What I noticed that even if I, it was going tremendously well where I was impacting tons of people making tons of money. I was totally toast after a launch and after I finished a launch. You know what I did again? I didn’t really rest for that long. I got up and I started it over again. I. And so that led me to basically a breaking point where I said, you know what?

Screw it. I’m gonna go towards all evergreen systems. I’m not gonna go launch. I’m gonna slow this [00:05:00] role. And I started to set up some really beautiful, intricate backend systems on Evergreen, which worked pretty well. And then I just said, fuck it to all of that stuff too, because again, it was just like, I don’t like how this feels.

I had burnt myself out. I was doing too much. None of it felt light, it felt, didn’t feel good. I wasn’t trusting my instincts. People weren’t buying.

It just felt like I was pushing a boulder up a hill. And inevitably what ended up happening is I stopped and then it came back and it smashed me into pieces.

And essentially I was like, you know what? Note to self, my guide said this to me too, which was All your life you’ve always had. Enough, you’ve always had a roof over your head, a meal on your plate, clothes on your back. You’ve always had money coming in. Even if it was the slightest amount that barely got you through, you’ve always had enough.

And so it kind of gave me permission to take a step back and pause, [00:06:00] deeply exhale. And I needed to start resetting my nervous system and being like, you know what, if I had all the money in the world, what would I do? How would I spend my time and energy? And I realized that a lot of the programs and the things that I was doing, like it was just too much.

It was too complicated. It was too tangled up. And so. I was starting to notice, and this is maybe like here, like the like old Jeff Foxworthy of you might be a redneck, you might be ready to soulful scale if now answer these questions. This is a little quiz that you can take. So if you like me had fantasies about maybe burning it down one day.

You might be ready to soulful scale.

Maybe you feel, do you feel overwhelmed by your own calendar? Like you have so many meetings, there’s no time, there’s no space. You’re working way too early in the morning. You’re working way too late at night.

You’re not having spending time by yourself or with your family and friends.

God forbid, alone. Your offers feel too complicated. You miss being [00:07:00] creative or connected like you’re doing things and you’re busy, but you don’t necessarily feel that like rush of creativity and inspiration that you once did. You’re craving peace, but you still want profit. You have fallen out of love with your work.

So these are just a few of the things that happened for me. Maybe they’re happening for you too. I also realized like I have young kids and one of my top priorities was to have a lot of fun. And one of my top priorities was to. Make memories and, and go on adventures and be present with them.

And it’s really hard to do that when you’re playing and in the back of your mind, you all of a sudden just get overwhelmed with thoughts about work and what about this and a client that and upset this and a refund that and like just so much going on. And I just was like, I can’t, I just. I just can’t.

So like I said, I am seeing a trend. So when I posted in the entrepreneurial league [00:08:00] group and I will leave a link to the Entrepr League, if you’re interested in joining us, a networking group that I’m in with all female founders at all different levels. I do have an affiliate link, so I do get a little kickback.

So if you join, be like, yeah, Emily sent me, and then we can hang out there. That’s a sidebar. So. When I post this I had a few people who really jumped out and said me too. So this woman, Alison h she said, I’m entering a season of slowing down. I sign up for a course where I’m just taking my time working through it, and as I go back to my plan, I map things out.

It feels so good. So I pulled this because I feel like we all need to reassess is this working? Evaluate it like. Does it feel good? Yes or no? Does it feel light, yes or no? I have a client and she’s built a beautiful multi seven figure business and she has online stuff. She has in-person brick and mortar stuff, and basically I.

None of them really feel aligned. Why don’t they feel aligned? [00:09:00] They are making money, yes, but they are complex. So with her online business, she had team members who made things a disastrous, wild tangled mess in the background. So basically this one person. Was the only person who knew what was going on on a day-to-day basis, new numbers, new tracking, knew the system and the operations, and basically nobody else in the team really even knew what she was doing and how she was doing it until she brought in.

Somebody to audit her business and basically was like, I think it’s a mess. Do you think it’s a mess? And this woman said, yeah, this is totally convoluted. It’s way too complicated. Doesn’t need to look like this. That person is getting the can within the next like week basically for the, the, the, the soul reason of it’s not helping, it’s not lighting her up.

And she’s basically like this workhorse that keeps doing these launches. Only to pay for somebody to make things complicated in the backend. Her brick and mortar business [00:10:00] is doing really well. It’s more aligned with her soul mission, but it’s not quite there. So part of what soulful scaling is doing for my client is giving her the control back to like P, hit the pause button, come back into your heart and ask.

What is it for me? What is my purpose here? What is it? When I close my eyes, what is my dream? What does that crystal clear, what does that success look like for me? What does that feel like for me? And we all have that in our mind’s eye of what? What does it maybe what’s our imagination bringing us to?

And I think that sometimes when we start our entrepreneurial journey, we have that in mind and we just start plugging away and making stuff and making money and making stuff and making money, and we kind of get carried away. So if you’re at that point of multi six or multi seven figures or higher even.

And you’re kind of at that same breaking point where you’re like, I’m kind of not in love [00:11:00] with my business anymore. I’m kind of feeling like I wanna burn it all down. I don’t like all these different things. There’s too much. You gotta get back to that initial vision. And here’s the thing is like you may have grown so much from when you first envisioned being an entrepreneur to where you have grown.

So it’s time to reassess and just do your own audit of yourself. How is my body responding? How does my soul feel? Do I wake up every day feeling creative and joyful and inspired? Do I feel like it’s a slog and I just want somebody else to take it? And honestly, a lot of the people who are in community with me at that higher income bracket.

Are selling their businesses, they’re saying, listen,

I built this beautiful empire, but I don’t want it anymore.

You have it. And that’s a really cool thing if, if you’re at that place. But I’m also seeing that trend and that’s like that soulful, like quiet, quitting listen, I’m getting outta here. I wanna go back to doing what I really love.

Or I’m gonna shift gears completely and do my own thing. Or I’m [00:12:00] gonna go into a different business model. Another woman from entrepreneurs to Mariana H. She said, I’m definitely pivoting my offers. So that’s. More fun and life and less hustle. I’m looking for ways to make it more sustainable. That’s that word, sustainable, right?

We are used to growing so much, so fast scaling, making it bigger, better, and we’ve kind of lost touch with like, why are we doing all of this in the first place? And that’s what people say. Like when you start a business like what’s your why? You gotta start there. And we start with the why, but then something happens, right between point A and point Z is.

We kind of lose track of it.

Angela said, absolutely. Just this year I have niched down, streamline my services, workflows, everything, and I’m much happier for it. So I’m gonna get to that in a second about streamlining because there’s so much that we can look at to. Start kind of peeling out, like, why is this so [00:13:00] complicated? How can we start letting go of things and making it feel better?

And my favorite was Jessica, and she said, yes, it’s no longer necessary to have an empire designing from the very beginning. So every move and every person makes Max. Impact with no waste. That’s the move. I think we just stopped thinking that we had to follow the bro playbook of more is more and tuned into the nuance of strategic abundance.

I really loved that she said that, and it reminded me when she said Bro Playbook. It reminded me of a recent Mel Robbins podcast with Dr. Stacy Sims. She was talking about perimenopause and menopause and how to eat and how to work out and like all of this bullshit that we’ve been fed. Our entire lives about, eating less and working out more and doing more cardio.

And in fact, we as women have a very different composition, different makeup. And I personally have been on this journey recently of really [00:14:00] understanding like how to get more protein, how to exercise the right way for my body, how to reset my metabolism because I was seriously undereating. And I’ve found my way to a new app, which I guess I could link that in the show notes too.

It’s called The Faster Way App. It’s literally, I love it because it makes it so I don’t have to think about, I make enough decisions every day. It makes it so I don’t have to think it tracks my macros, it gives me meal suggestions and recipes. It literally tells me the workout for my day to do.

And then I get stars for doing everything that I normally do anyway. So, I really do like it. I didn’t mean to plug it, but here it is. I guess it’s there. I’ll put a link to that if you’re curious about the Faster Way app, but in the Mel Robbins podcast episode. Stacey Sim says, women aren’t tiny men.

And I know that, that, it’s funny to say it that way, but how she said it was how like, our biology is so different, and I will say like hands to God I’m so glad that she said that because also [00:15:00] energetically, and that’s my jam energetically, we are so different from men. And yes, in our, in our systems, we have a higher female.

We have a higher male. Doesn’t matter what sex you are, however. We as women. Have been leading this soulful scaling trend because we don’t wanna run our businesses like a man. Men have a 24 hour cycle, we have a 28 day plus cycle. We can’t just like bam, bam, bam, push, push, push. We have to listen to our intuition and our instincts, which has been seriously a big problem for a lot of female business owners because, and that’s when they come to me.

Emily, how do you help me trust my intuition? I have. I can’t follow it. I can’t, I can’t do it. And so their energy starts to go Uhoh, I’m burnt out, I’m fried, but I gotta keep up. I gotta keep doing more and feeling like crap. So this sort of more feminine, more conscious approach. [00:16:00] I think because women are leading this trend, it’s only inevitable that a man is going to.

Start to, find out about it and start maybe implementing it for them. But I will say we’ve been programmed to think that things like. Meditation, the things that I lead, right? Meditation and mindfulness, taking breaks and rest, getting outside. We are programmed to sit at our desks all day, but it’s been proven every 90 minutes.

You gotta get up and move your body and science has shown, even just a 10 minute walk outside, it resets your entire nervous system. It helps your body to feel stronger, to be happier, to reduce anxiety and stress. So all the things that we instinctively know. We stopped doing it so that we can keep grinding.

And so for me, I knew I needed to change my whole lifestyle around because I needed to focus on. Healing my system from burnout. I needed to get back to the things that felt good, the meditations that [00:17:00] felt good. I’ve been really doubling down on some other things that I’ve been doing, like my own meditations, doubling down on, like I said, diet and exercise, time in nature, time with my kids.

And I will say this, stepping away from work, whether it’s for the weekend for the night I’ve been shortening my work days, but I’m also been shortening my work weeks. So that actually started to shift almost a year ago now, and I will say it has made a tremendous impact on me and my business and my team.

Everything is better for it. So let’s get into. How to soulful scaling and part of this, like the post burnout awakening is, is really happening within you already probably. And, leaders have to start choosing presence over pressure. It is a choice. But. Maybe you’re here, you’re already at that breaking point where I was at, where it’s no, I can’t do this anymore.

I don’t wanna [00:18:00] do this anymore. And it’s kind of like, anything is better than this. I gotta, I just gotta feel better. I don’t feel good. And if it’s really gotten bad where your health has been compromised, you literally have to change your business to save your life or to help you to lose weight or to start sleeping better or to be able to, whatever it is.

Because our physiology is not any different than our energetic bodies. Our, our energy and our physiology are intertwined. So anything that’s happening in our stress levels, in our lack of sleep, it is happening on every single level, energetically, physically, emotionally, and spiritually. So the question is how do we start, Emily, how, what do I begin with?

And like Shrek says, onions have layers, ogers have layers. This has layers to it. There’s not just a simple like just rip the bandaid off way to begin soulful scaling. In my opinion, I’ve been doing it systematically and very slowly, so. The first place. [00:19:00] And like I said at the beginning, there is a free gift with this episode.

There’s a download, PDF, so it’s all all in there plus some extra things that I haven’t gone over in this episode to help walk you through to make things feel lighter, better, soulfuler, more in the flow state. So the first thing I would do is really just like four main things. So number one would be an energy check, are you leaking energy anywhere? Does this feel light? Does this feel heavy? What do I feel instinctively needs to change? Because like I said, a lot of us using this sort of bro marketing, we’ve lost touch with our instincts and our intuition, which is why you’re here, probably is to remember how to listen to it.

And just the other day a team member had been writing something for the business and I looked at it and I said, oh, I should have. Mentioned this and she said, you know what? I already felt that and I didn’t change it. I’m gonna go back and do that. So it’s like we get these instincts, [00:20:00] we second guess ourself and then we’ll later go, ah, ah, I’m gonna go do it.

So instead of that like middle like self-doubt part, just take a moment right now, ask yourself, where am I leaking energy? Where is it heavy? What feels. Hard. What feels like I don’t love it anymore. Even if it is making you a lot of money, what have you fantasized about burning down or completely getting rid of or selling off?

Start there. So I would start taking notes on that. What is going on? Where, where, what’s, what is it in? What is it telling me already? I know for me, this is hard to even admit, I would say is my certification program, the integrated Energy alignment practitioner training. I made this program in 2022. I had it just, it like ejected out of me.

I channeled the whole thing. It was amazing. It’s been amazing. It has made people so intuitive. So able to [00:21:00] self-heal and to heal others. And it’s helped people who were practitioners, coaches, healers and people who were brand new at all. Like it helped so many people to make careers where they made money and at the same time.

The IEA training has been such an energy drain for me because it is so intensive. It was very time consuming. We had a lot of tracking to do. We had a lot of students to keep, keep up with. We had a lot of payments to keep up with, and at a certain point at the end of last year, I was just like, I need to hit the pause button.

Something’s not right. It’s not right. I love this program so much, but I don’t feel it like loving me back right now. And then something really interesting happened because I told my team, let’s take a pause. I told myself, let’s take a pause. What happened right around the end of Q1 was people started to apply every week.

And I’m like, what is going on? I don’t understand why are, how are people finding it? Probably through the podcast, but I just, it [00:22:00] was kind of like a reminder from spirit, like a little tap, tap, tap. Like it doesn’t have to be. All or nothing, you can have an offer and maybe just adapt it. So I’m gonna share a little bit of an adaptation that I made for it, which was I was able to take what sucked about the program, what felt heavy about the program, what it felt like an energy drain about the program.

And I wrote it into chat, GPT. So I went in and I said, listen, chat. And I had a little. Heart to heart about what didn’t feel good. And I said, but it’s a solid program. It’s changed people’s lives. It is proven, it’s outstanding. Like how do you make it better, lighter, easier? And I then I had a dialogue with chat GPT that was able to give me basically two alternatives.

Like it wasn’t all or nothing the way that I had thought it was. And so I have since then started to. Reestablish the [00:23:00] program, open the doors again for folks if they wanted to do just for their own personal benefit or folks who do wanna get certified. I’ve changed it around so it feels better. And actually I’m not involved as much.

It’s lighter on me. It’s lighter on my team. Like everything about it is better. And I think that’s a key indicator, right? So if. It were bringing in money and it didn’t take a lot of time and energy, would I do it? Yeah. Okay. That’s what it took for me. I just knew I couldn’t put more time and energy and effort into anything I want to focus on.

By the way, spoiler alert, I’m about to say it. I’m putting together a audio book. For the first time ever I’ve, I’ve, I’ve been wanting about wanting to write a book. Talking about writing a book and spirit was like, you know what? You’re getting yourself kind of worked up about this writing thing.

Just talk it through. You podcasted a million hours of of podcasting, you can talk through an audio book. And I thought, wow. I would prefer an audio book. My [00:24:00] listeners, my audience, my community would probably prefer an audio book. So I am in the process of, I dunno what you say, writing, recording a, an audio book.

All about your chakras and how they relate to your business and specific meditations for each one, and how we can utilize our energy field to soulful scale. Anyway, that’s a, that’s a sidebar, but the second thing we talked about energy check. So check one, energy check, that’s number one. Number two is to simplify your offers so you know, you need to have aligned offers versus a bloated product suite.

So I’ll give another example of that.

I used to have 14 courses available at any given time, hence the multiple launching all year, all the time, every day. And at the end I think of last year, I decided, what I’d like to do is take all of my courses, all 14 of these wonderful courses. And [00:25:00] by the way, I probably have more than that.

These are just the 14 that I chose that were the best. I took all 14 of them and I put them into one singular product, into one course library. It’s called Aspiring Leaders. So Aspiring Leaders folks can pay a small, very low monthly investment, 29 bucks, and they can get 10,000 plus dollars worth of courses.

I used to sell them individually. I used to offer them individually, and I just thought, no. I want to simplify. I want these to feel aligned so you can have a track and do these courses if you want just intuition and energy stuff, and you can do these courses if you wanna know about business and spiritual and soulful scaling and all that stuff, and having it under one simple umbrella instead of 14 different pieces, right?

That felt really good. So I was simplifying my offer. Another thing I simplified was my membership Mastery Ascension. So I used to have the, [00:26:00] the product, the course, basically you could get access to hundreds of meditations through Kajabi. And then we had a community on Facebook. And the Facebook group for me was feeling very heavy for like years, but I didn’t have an alternative.

We looked into other platforms for communities. We tried it, we tested them. We even tried a Kajabi community for a little while, and I ultimately didn’t really like it. And so at the end of last year, again, you’re kind of seeing the cadence of the end of last year. Everything started to shift and, and simplify for me, I created the Mastery Ascension app.

So it was meant to just be a test. And then I got myself into too deep. I was like, oh my gosh, this is like a, for sure. This is like a real app. Oh my gosh. It’s not like a little digital product you can try out and delete it if you don’t want it. And I’m actually really enjoying it. I’ve loved that we can bring the whole membership into the online, into the app instead of having to be in multiple places.

I love that now we’ve actually transitioned the whole [00:27:00] community to be in the app. We have a free version of the app. We have a paid version of the membership and we’ve also simplified my pricing. So I think that was a big thing that is really scary that, if you’re a business owner, obviously you’re thinking about making a lot of money.

And for me, my membership. Was starting to feel heavy and I felt it was all tied to the pricing structure. And this is kind of a scary thing to do, but I knew I needed to change the pricing because when I started mastering Ascension eight years ago, there weren’t as many memberships as there are today.

There weren’t as many subscriptions. As there are today, and I feel like that’s part of sensing energetically where you are at, where your community is at and how to navigate that. And since I streamlined the, the pricing structure lowered it dramatically gave new customers seven days free to just try it out.

It has definitely [00:28:00] helped and I’m not. Like majorly launching it. Every month I say, Hey, there’s a new meditation. You should come in to the membership and get it. But people have been joining kind of slowly. Will I launch it more seriously? I don’t know, maybe. But right now what feels good is to have simplification over my offers.

And the third thing I’m doing with my offers is I’m not doing long-term commitments. So in the past I would do six month programs, one year programs, eh. They don’t feel good anymore. That feels too heavy. So in favor instead of doing that, I’m, I’m favoring six week programs. So I have a new program that I’ve run since the beginning of 2025 called Quantum Flow, which is basically a six week version of this podcast episode.

So I’m. Walking people through week by week, how to bring soulfulness into their business, how to bring flow, how to do things, and celebrate things that are wins, that done didn’t, didn’t take any effort and energy [00:29:00] that didn’t even take any work. So learning and reprogramming our brains on how to really get the most.

With doing the least. So I’ll have a link to that quantum flow program below the, the third thing I did was a whole system overhaul. So obviously we talked about the energy check-in, how things feel. We talked about simplifying offers. The third is system overhaul. So soulful scaling really loves automation.

It loves boundaries, and it loves delegation. So what I noticed is I didn’t need. As many systems as I had. So I cut back on subscriptions to my Evergreen funnel soulfulware. I cut subscriptions to my fancy project management soulfulware, got rid of my Messenger bots. And I also got rid of any excessive tracking tools I was using.

These things add up and, maybe a [00:30:00] few hundred dollars here or a thousand dollars there. You do end up saving yourself a tremendous amount of overhead. And I think that also helps us as entrepreneurs, if we’re thinking about the bottom line, right? So there’s the income that comes in, then you have all your expenses, then you’re left at the bottom line with what’s left.

And I think I. We have been taught through bro marketing that more is more. And I look back now the things that I did before and I was spending big money on ads. I was spending big money on team. I was spending big money to make things really inflated versus, using that money, investing it in myself, saving it.

Putting it aside or even just saying, how can I do this, but on a simpler scale? And so one of the things I look at is how can I do this with fewer. Steps, fewer bells and whistles. What’s the easiest, most [00:31:00] simple way I can do this? And even sometimes now when I’m creating new ideas, it’s okay, that’s good, but how do we make it easier?

So again, back to Mastery Ascension, I think we had people on 15 different pricing plans because it’s been around for eight years. It’s increased a lot over those years. And for me, I was like, I don’t want complex pricing. I want everybody. Either on monthly or annual, the end, because again, it’s like you don’t necessarily interact with it on a daily basis, but it’s like, it’s like a secret weight that weighs us down.

And I also used to track things of when people enter my funnels, like where do they go? What do they do next? It’s I don’t really think I need that right now. So look at your systems and see what things can shift. And the fourth thing you can do is really. Like pair down your team. If you have a lot of different team members doing different things, can one person do more [00:32:00] things?

Can you have your team members audit themselves and I do this once a year, twice a year sometimes. Everybody on the team, including myself, what are you spending your time with? On a weekly basis on those things, what things are like, you, you are the only person in the whole world who can do them.

And if you were to like guess if this is like an hourly wage that you paid somebody else, what do you think you could pay somebody for? Think about that way, but on the other way is if you’re spending your time doing, let’s say, 50 tasks on a weekly basis. Which of those 50 tasks, like love, love, love, love.

They light you up, you love them, you could do them forever. You gotta really look at that. So if you’re looking at your calendar, it’s too jammed. You’re doing tasks that you hate, you’re doing, creating things that you shouldn’t be creating. You have no business doing it. It’s. Draining your time and energy.

Like these are like blaring red flags, red lights, danger, stop. And we keep ignoring them. And we [00:33:00] just think this is how we, this is how we do business. This is it. I’m a business owner and this is what you gotta do. And I’m here to say let’s pump the brakes and actually reevaluate. Do an audit of yourself.

And this is something that we do in the quantum flow program. So I’m not gonna go super in depth here, but sometimes you only need a few team members and I’m not. A huge advocate of letting people go. I could raise my hand and say, I have the hardest time of cutting back team members. Reducing hours and like I know people depend on me.

I know they depend on this job for income. I know their families do. And at the same time what about me? What about my income? What about my happiness? I don’t wanna kill myself just to make money so that I can pay you when I don’t have to do like half of these things that you’re doing. What if that part, like what if we just simplify things?

So I know that’s a little bit sensitive, but. Clarity comes when you get quiet Again, just tuning in. So in, in my opinion and where I’m leaving this episode is I [00:34:00] don’t believe that soulful, soulful scaling is lazy. I believe it’s leadership. I believe it’s conscious leadership, and I believe that us women are really leading this.

We are on the. Forefront of this trend, and I really expect to see more of this in the future as well. It requires discernment and courage and trust in yourself. So I hope that this episode was something that brought up some big ideas. I hope it brought up some feelings. I hope your energy responded to it, that you can go, oh my gosh, this is exactly what I need to hear.

I knew it. I was already doing it, or it’s. Really validating for you. And again, I created a free resource for this episode called the soulful Scaling Starter Kit. It’s a quick guide to help you start untangling your offers, recentering your energy, and setting up systems that actually support your vision, not drain it, and you can grab it for free link below.

It’s emily aarons.com/soulful scaling starter kit, and each [00:35:00] of those words has a hyphen. And trust me, your nervous system will thank you absolutely for it.

Remember, your business was never meant to drain you. Growth doesn’t have to be a grind. soulful scaling is a choice and you get to choose what success feels like.

Thank you so much for being here. As always, I absolutely love and adore you. Thank you for listening to the episodes and please. I would just have one big favorite to ask. If you enjoyed this episode, share it with a friend. You can also leave a review on your favorite listening platform and make sure that you follow the podcast, subscribe.

You can always watch this on my YouTube channel. And just thank you. Thank you for being here and inspire me to bring this podcast back to life. I’ll see you on the next one. Lots of love.

Love this episode? Tune into the next one!


Please consider subscribing to this podcast and leaving an honest review.
Your ratings and reviews really help and I read each one.

You can also listen on:

Check out more episodes!

How To Kickstart Or Elevate Your Healing Business

How To Kickstart Or Elevate Your Healing Business

How To Kickstart Or Elevate Your Healing BusinessFor this episode of the Aligned & Unstoppable Podcast we are shaking things up! Shaunah, our Project and Community Manager here at Emily Aarons, explores the inspiring stories of three graduates from the Integrated...

Revisiting From Broke to Thriving

Revisiting From Broke to Thriving

Revisiting From Broke to ThrivingAre you ready to unlock your true potential in building a successful energy-based business? I've brought together an incredible group of students from my Integrated Energy Alignment Training to share their journeys, discuss the power...

What listeners are saying about the podcast…

We’re Hiring A Customer Care Specialist!

Customer Care Specialist

This is a flexible remote position for 5-10 hours per week with the possibility for future growth. 

We are looking for a detail-oriented and empathetic Customer Care Specialist to support our growing online business. In this role, you’ll be the first point of contact for our customers, handling inquiries with warmth and efficiency. Your responsibilities will include responding to customer questions, researching account history, processing cancellations, managing failed payments and refunds, and assisting with app-related inquiries.

The ideal candidate is proactive, tech-savvy, and solutions-driven—ensuring each customer interaction is handled with care and aligned with our brand values. As part of our commitment to diversity and inclusion, we strongly encourage applications from women of color who are passionate about providing exceptional customer support in a heart-centered business.

If you love creating seamless customer experiences and problem-solving with a heart-centered approach, we’d love to hear from you!

Qualifications:

  • Prior experience in customer service or support (preferably in an online business or membership-based platform).
  • Strong communication and problem-solving skills.
  • Ability to handle sensitive customer concerns with empathy and professionalism.
  • Comfortable navigating multiple payment processing systems including Kajabi, Stripe, and Paypal.
  • Self-motivated and detail-oriented with a focus on providing excellent service

If you’re passionate about helping people and creating positive customer experiences, apply today!

ABOUT US: We are a fast-paced startup company experiencing rapid growth. Our mission is to help conscious leaders align their energy, heal burnout, and create a fulfilling, joyful, and balanced life.

We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our team stronger. We aim to build a diverse community and we’re proud to be an equal opportunity employer. All qualified applicants will receive consideration regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. If you share our values and our enthusiasm for small businesses, you will find a home here with us.

OUR CORE VALUES:

CELEBRATE: We are growing at an accelerated pace and we LOVE to celebrate each and every milestone. As a team we are working together to create miracles and part of what helps us continue this growth is to pause and do a happy dance regularly!

INNOVATE: When it comes to problem solving, this team is always looking for ways to create a better and more enriching experience for our customers and that means doing things differently. Success comes from letting go of what has worked in the past to make space for new opportunities to grow. This is an ongoing process for us.

INTEGRITY: Doing what you say you’re going to do and owning your mistakes is part of our magic. We’re not perfect and we all make mistakes, but it’s about finding the lessons and growing from them, versus being critical of ourselves. 

DEPENDABILITY: Simply put, we can depend on each other. Meeting deadlines, completing tasks, responsiveness, accuracy, asking for help when stuck, and troubleshooting together is a necessary part of our team. 

DIVERSITY: We aim to build a diverse community and team. We celebrate all people no matter race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, or age. We will not tolerate discrimination of any kind.

As leaders in the industry, we have a high attention to detail in everything we do. We strive to set the gold-standard, we produce only the highest quality content and experiences for our customers.

Your Personality Traits:

  • Detail oriented with great communication skills. 
  • Complete tasks on time.
  • Resourceful when faced with challenges. 
  • Positive attitude and energy. 
  • Believes in our team mission to impact the lives of millions 
  • Mature, stable and no drama – especially when things go wrong. 
  • Incredibly organized.
  • Ability to break down goals into individual milestones and hit them. 

Primary Role Responsibilities

  • Respond to customer inquiries via GrooveHQ inbox in a timely and professional manner.
  • Research and manage customer accounts, including purchase history, subscriptions, and payment issues.
  • Process cancellations, refunds, and failed payments with care and efficiency.
  • Assist with app-related questions and troubleshooting.
  • Maintain detailed records of customer interactions and common issues to improve processes.
  • Bonus if you’re local to Massachusetts.

This position starts at a rate of $19 p/hr as a part-time role requiring 10 hours per week with the opportunity to grow to full-time.  Hours of operation are Tuesday-Friday 9am-5pm EST. This is a remote, work-from-home position with occasional travel. You may also be required to work an occasional evening or weekend, particularly during launch periods. 

 

THIS JOB IS FOR YOU IF:

  • You enjoy the challenge of creating and executing projects from start to finish and you work well independently.
  • You like being part of a team and are able to work well with others.
  • Can work under pressure with multiple projects going at the same time. 
  • Have exceptional communication skills. 
  • Can handle direct feedback. 
  • You have the desire to GROW in (and beyond) this position…this is a dynamic company with lots of opportunities for growth.

 

THIS JOB IS NOT FOR YOU IF:

  • You’re just looking to build your own business and this is a stepping stone.
  • You think crystals and energy healing is nonsense.
  • You’re not willing to be “all hands on deck” when a project needs to get out the door. Sometimes we have to work weekends or evenings to meet a due date and you need to be willing to do whatever it takes to get the job done.
  • This is just another job to keep you busy.

 

PERKS INCLUDE:

  • Working remotely -You get to work from home and set your own hours. 
  • Experience in a fast-paced environment inside a major digital brand. This is an exciting place to work because there are always new projects and events to work on. You won’t be bored! 
  • Opportunities to grow personally and professionally – this environment is very unique.
  • Further education to grow your career – just speak up, we’re happy to bring you to a conference or sign you up for a course.
  • Your voice and presence matter. Each team member is valuable and this role is critical in offering your feedback (even if it’s not what the CEO thinks!)
  • Being part of something bigger than yourself that impacts thousands of lives each and every day. 
  • Access to the most cutting edge coaching, teaching, healing and community.

 

How To Apply (Instructions): 

To be considered, email hello@emilyaarons.com with the following by February 14, 2025:

  1. Please email us back with your resume and a short paragraph on why you feel you are a good fit for this position. 
  2. Use the subject line: “⭐️ – I’m applying for the job”. If you don’t use that exact subject line your email will not be opened.
  3. Take the Myers-Briggs personality type test at this link. Screenshot your results and include it with your resume. 
  4. Take the DISC test at this link and screenshot your results. Include the screenshot with your resume. 

We will review all applicants and reach out immediately if seem like a good fit for the next step in the process.

Thank you!

How Kevin Hart’s Mark Twain Lifetime Achievement Award Triggered My Purpose

I’m sitting on an airplane crying after watching the latest Netflix special with Kevin Hart receiving the Mark Twain lifetime achievement award.

It was hysterical, so why am I crying?

As Kevin received his award he spoke about his unrelenting determination to follow his dream of becoming a comedian and as much as he took credit for his achievements, he humbly gave thanks to all the people in his life for supporting him.

Kevin said he wasn’t “supposed” to be THIS successful because he grew up in poverty in East Philadelphia…and yet he’s sold a half a BILLION tickets as a comedian and starred in countless movies and tv shows.

My point in sharing this is…

For me, unlike Kevin, I don’t dream of stardom…in fact (this may come as a surprise to some of you), I don’t want to be famous.

I don’t show my face on social media and record hundreds of podcasts to be a celebrity or influencer…

In fact, that scares me.

The reason I show up is because I’m IN LOVE with the dream of SERVICE.

And for me, it’s my soul’s work to be of service to help outstanding practitioners build a successful and sustainable business so YOU can…

  • Help others through your coaching and healing work to bring more LOVE and healing into the world (and people are suffering more now than ever).
  • Take time off to rest, play, or go on vacation without worrying about money.
  • Build financial abundance

Most importantly…

So that you become RESPECTED for your gifts and talents instead of hiding them away like your sensitivity and passion for healing others is some “little hobby”…

Fuck that.

You may not know me, but I know me…

And one thing has ALWAYS been true about me is that I’m a leader and a teacher and I don’t mess around.

I’m here to shift the entire healing and coaching industry, and that shit ain’t easy.

Some folks are more committed to being broke, than they are committed to putting in the hard work to follow their dreams.

Which is why I HAVE A PROBLEM…I care too much about YOUR success that I’m willing to whatever it takes to help you see your greatness, even when you’re afraid of it.

I’ve had clients who get mad at me for holding them accountable for finishing programs…

Client’s who get pissed off that I set the standard so high that they might not complete their requirements to certify…

Do you have any idea how hard it is to be the ONLY person in an entire industry who CARES ABOUT YOUR SUCCESS?

There are days I question my own sanity!!

I wonder, should I just cheapen my programs and not give a shit if people even finish or not?

BUT I CAN’T.

Two years ago, the Integrated Energy Alignment (IEA) Practitioner training changed the game for me.

When spirit dropped it in my lap, it was like I was hit by a truck.

It forced me to get more serious about SERVICE and INTEGRITY.

It forced me to step the hell up as A LEADING EDUCATOR.

It forced me to help struggling healers and coaches to see their HIGHEST POTENTIAL and their WORTHINESS.

I didn’t expect to write this, but I need you to know me…to SEE me.

I’m NOT like any of the other online marketers.

Not just because I like unicorns…

Or that I’m super psychic…

But because I GENUINELY BELIEVE IN YOU.

The reason is because like Kevin, I wasn’t “supposed” to be successful either.

I grew up a latch-key kid in a broken home. I was kicked out of my home at 18 and had to figure life out the hard way…

But you know what, I’m a fucking fighter, I’m scrappy, and I’m RELENTLESS about my mission to serve.

So, as much success I’ve created, I know YOU CAN TOO.

It’s not easy. I’ve BET a lot on myself.

Sometimes I’ve hit the jackpot…and many times I’ve lost. But no matter what, this dream won’t let me quit…

And if you’re still reading this far, it tells me you won’t quit on your dreams either.

IEA is one of the most respected certifications in the industry for good reason, we set the bar extraordinarily HIGH.

It’s been called an “energetic MBA”…because it’s the hardest energy-based program you’ve probably ever been through!

But these high standards are also the reason why IEA students and graduates deservedly make more money than their peers.

Next cohort begins in June. Click the button below to get more information and to create a career as a successful healer!

Signing off for a girls weekend away to laugh and nourish my soul!

With love, Em

5 Ways To Monetize Your Magic

The 3 biggest flaws with solely focusing on 1:1 client work are:

  1. You only have so many hours in the day to give, which means you have a MAX income you can make when you’re fully booked.
  2. You’re EXCLUDING the majority of your community who might not be ready, YET, to buy your 1:1 sessions.
  3. You QUICKLY run out of people to work on because you’re not marketing yourself consistently.

If your problem is “NOT ENOUGH” clients and/or money coming in, you’ll need to add NEW ways to monetize your transformational work so you can grow AND scale!!

GROW” means you’re getting more clients to join your community and thereby, adding more people to your pool of potential buyers.

SCALE” refers to adding more buyers with LESS time/energy output by you.

I’ve made a short list of ideas (obviously I have hundreds more where this came from!) to get you started so you can start making money WITHOUT trading your time!!

1) Small group sessions: If you’ve mastered the 1:1, you’re ready to begin offering your services to small groups between 3-5. Managing more energy in a group can be challenging so starting small is a good way to see if you enjoy it, and you can get them results!

**I teach my students in the Integrated Energy Alignment (IEA) training how to do this and they’re making money during the training! (Now enrolling for June!)

2) Workshops or trainings: Likely, you could put together a short training to help people with a specific problem. This be free or paid and you can always offer a way for them to take the next step to work with you in another paid program that would be like a part 2 or much deeper.

**My Attract More Clients & Abundance Workshop is exactly this! Sign up and see what you think!

3) Pre-recorded meditation/hypnosis/affirmations: Record this ONCE and sell it infinity times!! *This is one of my favorites because I can sell it at a low price and folks can buy it without worrying about the investment.

**My $1 Meditation Sale for example!

4) Paid Podcast: Do you have a LOT of value to share with your audience but you don’t want to make a course? This is a really cool option to share your wisdom for a low-price investment from your audience. It absolutely builds your credibility and of course you can use this platform to sell your higher paid offers.

**My Spiritual Business Sessions Podcast has been lighting my heart of fire! I absolutely LOVE recording each session and my listeners can’t get enough!

5) Affiliate marketing: Is there a software, product, or course you love and talk about all the time? Becoming a paid affiliate is a great way to earn some extra income. Connect with fellow course creators to see if they’d want you to promote their stuff.

**I’m an affiliate for all sorts of great stuff!

One caveat…

In order to run these incredible offers, WITHOUT me constantly selling, selling, selling…is that I’ve built evergreen funnels.

Specifically, I’ve taken the time to DEEPLY understand my soulmate clients through in-depth surveying, trial-and-error, and making offers that have worked (or flopped)…

I’ve put in the time to care about being OF SERVICE first and foremost.

The BEST NEWS, is that I’m hosting a LIVE 6-Week program to teach my exact proven process next week if you’re ready to take that next step in monetizing your incredible gifts!

Click the button to learn more, and SAVE OVER $1,000, for a limited time only!!

If this list was helpful, would you please let me know. Better yet, share it with a fellow spiritual entrepreneur who could use some fresh ideas!!

Happy money making!! ?

Emily

PS – If you’re still scratching your head a little, sign up for my FREE training, Attract More Clients & Abundance Workshop, you’ll learn far more than this diagram can share!

How To Create More Ease & Abundance In 2024

How To Create More Ease & Abundance In 2024

How To Create More Ease & Abundance In 2024

Ever thought about what it takes to transform your side hobby into a million-dollar brand? You’re about to uncover the secret sauce to business success.

We’re pulling back the curtain to reveal the highs and lows of our 2023 launches, including the creation of 12 new programs, 9 big launches, and the recording of 23 new podcast episodes.

You’ll hear us break down our strategies and statistics and how we navigated the ebbs and flows of 2023.

Emily and Amanda let you in on their personal ride, sharing how they manage their energy and stay motivated. They spill the beans on their Facebook ads success, their free workshops, and their innovations that made HUGE impact in 2023.

But it’s not all rainbows and butterflies; they also reveal the challenges they faced and the strategies that didn’t quite hit the mark.

Don’t miss out on their valuable insights and lessons learned from their journey towards building a thriving online business.

The last leg of our journey takes us through the strategies that have helped us build a successful spiritual business. We explore how understanding your numbers, having a solid plan, and finding the right mentor can transform your business.

We share some exclusive information on upcoming offerings (that we are NOT launching), how we are offering them and how it’s designed to guide you through your entrepreneurial journey.

Lastly, we discuss some exciting topics and changes coming to the podcast, as well as our plans for the coming year.

So, join us, and let’s make 2024 a year of unstoppable growth for your business!

Highlights you won’t want to miss:
  • (00:00) Overview Of 2023 Launches
  • (10:01) Unlocking Ease and Abundance in 2024
  • (19:35) Managing Energy and Launch Strategies
  • (28:19) Reflections and Lessons in Business Growth
  • (38:12) Our Non-Launch Strategy for 2024
  • (01:16:06) Building a Lifestyle Business With Love

Click here to read the full transcript ‣‣‣

00:00 – Emily Aarons (Host)
Hey listeners, welcome back to the Align Unstoppable podcast. This is episode 441, and it’s the final episode of 2023. So it’s very fitting that I did something a little bit wild this episode I invited my community to join me for a live recording. We had a tremendous show up and people’s minds were blown. This is definitely a podcast you’re going to want to listen to over and over again, and I would absolutely invite you to head over to the podcast page because a lot of it is very visual and I share some really great strategies in here that you can take and implement right away in your own business. So if you’re enjoying the audio, definitely go through the audio, but if I were you, I would head over to the podcast episode link and watch the video too. This is basically an in-depth training that probably I could have charged $97 per person before. It is that good. So in this week’s episode, you are going to hear me do a full debrief of 2023 launches what worked and what didn’t. I’m going to take you through, step by step, a strategy that has worked for me, along with the stats that you’re wanting to know. I mean heading into creating a real business.

01:18
Sometimes people shy away from looking at their numbers, they shy away from creating a plan, and that’s likely two of the culprits that are keeping you stuck in a perpetual broke cycle not selling programs, not really growing and year after year kind of at the same juncture. So if you’re somebody who you’ve been kind of thinking about being a coach, being a healer, practitioner, or you already have a business and it’s kind of like a hobby or like a second job, or maybe it is your primary thing You’re just really not making great money. My guess is that there’s a lot of different pieces of structure, of planning, of looking at the numbers and really shifting so that you can take what is basically a hobby and shifting it into a true professional, really high level business. So this episode is going to be really geared for those folks who are like let’s change it in 2024. I’d like to stop struggling so much financially and I’d like to actually make an impact in this world and really make a difference in people’s lives, as well as making a really successful business, having a lucrative income, having financial freedom.

02:38
So if that’s something that appeals to you, there’s a couple of great recommendations I want to start off with. So everything will be linked in the show notes, so if you’re driving or you’re out walking, you really can’t write it down. That’s OK, but there’s a few really important resources I want you to be aware of. The first resource is that I am going to be launching a brand new podcast for only $8 a month. That is basically a business course that you take on the go. It is going to be two sessions every single month high level classes, trainings, workshops that I again could be charging a lot more money for, but if you would like to have access to them and not have to spend thousands on business courses that you’re never even going to do anyway, this is a great way to have access to these teachings. It’s called the Aligned and Unstoppable Spiritual Business Sessions. We’ll have that linked below emilyaronscom forward slash sessions.

03:35
The second resource I want you to just kind of feel into is something I mentioned at the end of this podcast, which is really I’m not offering it on the podcast. I’m just sort of mentioning as part of one of my overall strategies and sort of what I’m focusing on, which is the upcoming program. It’s a 12 month program for folks that I just mentioned, people who are ready to shift out of being more of an amateur as a business owner and shifting into a professional. So people who have a plan, who have a strategy, who look at their numbers, who go all right. Well, that was OK, but how can I make it even better? If you’re somebody who is really wanting to dedicate yourself and commit yourself to your craft and being of service to people in 2024, I have such an amazing program that’s about to kick off, in January, with myself and my COO, amanda Pickering, whom you’ll hear on this episode. It’s called the Spiritual Business Accelerator. It’s a 12 month program. It’s an amazing incubator for folks who are needing that structure, needing the handholding, needing a plan and having people to hold you accountable to really achieving your dreams Beyond.

04:47
Just I posted on social media. No one liked it, no one’s buying my programs. Boohoo, I’m not a good person. Nobody likes my stuff. So if you’re ready to say goodbye to that sort of old kind of woe is me mindset and open up to what if this could be my only gig? What if this business could make me six figures a year? What if I could actually impact thousands of people instead of just like a handful of close friends and family members? So if that’s for you again. We’ll have the Spiritual Business Accelerator program linked in the show notes below.

05:26
I would highly recommend you check it out for a couple of reasons. One, it’s a game changer, and I know the folks who are already in it, who are already committed to doing this work, are at that level where they’re like I’m not playing, this is it. It’s go time. I want to build a real business. So the link will be below, as well as the Spiritual Business Sessions. Those are two great resources that I want to make sure that you are aware of.

05:48
So in this week’s episode it’s going to be different than anything else. So if you’re brand new here and this is the first episode you’ve heard of mine warm welcome. This is like some next level stuff you’re about to listen to. In this week’s episode I dive into. I really pull back the curtain. I’m showing you exactly what it takes to have a million dollar brand. So I would highly recommend you head over to the podcast website to watch this video. It is a video and a very visual training that I’ve created that I could have charged probably hundreds of dollars for for people to attend it, but I didn’t, and I’m also making it available for you as a free resource as well. So this episode you’re going to learn actionable strategy that you can take action on. Literally as soon as you’re done with this, you can start getting the wheels turning.

06:36
In fact, the folks who joined me on the live broadcast were having their minds blown. They were like I can’t even believe this. I had this plan to do X and now I’m going to do Y. People who were saying, emily, I can’t even believe this. I didn’t realize that you knew this much information about building businesses and that was one of the best components they could give me. But also it alerted me to say I really don’t show this side of me a lot publicly. In some of my higher level mentorship programs, my coaching programs, I like to be very vocal and very visible and I don’t like to hide my numbers. I want to show people who I am because, honestly, I feel like this online industry is way too saturated with people who are fluffing their numbers, leading with these sexy six figures in six days, and it’s total BS. And really one of the things that people admire the most about me is my authenticity and I like to say, yeah, this worked or this didn’t work. And in this episode.

07:36
I’m going to share the long game Because a lot of folks we’re just looking at can I get somebody to book a session with me today or this week? I’m not looking at what is the long game. And if I nurture people over the course of a few months or a couple of years, what is the trajectory? Where are they going? Where am I actually intending to take them? And so I want to help you to zoom out a little bit instead of being so close to. I posted, nobody liked, I offered my thing and nobody bought. Zoom out, because that’s really what professional business owners do they’re looking at strategy, they’re looking at the long game and they’re not taking the wins or the losses personally. So you’re going to hear a lot about that.

08:19
I think you’re going to see me in a whole different angle for some of you, and I’m really excited to share this week’s episode with you. So let’s get into the live recording of this week’s podcast about ease and abundance going into 2024. I hope you love it. If you do, please tag me, share it with a friend, let people know that you’ve enjoyed this episode and please let me know if you enjoy this episode. And if you do enjoy this episode. You are going to totally love the brand new upcoming podcasts, the spiritual business sessions. All right, let’s get into it.

08:54
You’re listening to the Aligned and Unstoppable podcast. I’m your host, emily Arons. I’m an entrepreneur and highly sought-after energy healer with over two decades in practice. I’m a mixture of high-vib energy and cutting-edge strategy with a little dash of unfiltered real talk, making this the one and only podcast that gives you a down-to-earth approach to business and spirituality. Tune in each week to get out of the stress of overworking so you can build a brand in alignment with your soul’s purpose. If there’s one thing I’ve learned the hard way, it’s that you have to stop looking outside yourself for the answer and start looking within. We all have a unique path and it’s time you start trusting in yourself. The truth is, you already have everything you need. You just need to learn how to access it. Now let’s dive in. It’s time you experience business and soul alignment. All right, warm welcome to the Aligned and Unstoppable podcast. I am your host, emily Arons.

10:01
Today is an extra, extra, extra special podcast episode I have. Years ago. I would get super inspired to do a podcast. I would take all these notes and I’d like I can’t wait till it releases in two months. I have to do it live today and I would do a Facebook live and then we would both produce the audio and the video at a way later date. Well, I got really inspired to share what was coming up as I was recapping 2023 and then opening up for 2024. And I was like you know what? We got to do this as a live podcast. So today I am joined by some wonderful people in my I’m calling it my live studio audience. I remember back in the day when there was TV shows and instead of having a laugh track, they’d have actual humans laughing at real jokes. So this is the Aligned and Unstoppable equivalent of that. So warm welcome and I’m really excited that you guys decided to be here with me today. You’re totally adding a lot of energy and I’ve already started to ground myself before this recording.

11:08
So let’s dive right into this. This is probably going to be the longest podcast episode you’ve ever heard of mine. I’m hoping to do an hour, but I also will be interacting with folks who are here on Zoom with me. So if you all have questions, if you all have whatever comes up, I’m happy to keep up with the comments. My COO, amanda’s here. She’s going to be on the podcast with me, so what we’re going to do is we’re going to take about an hour, I would assume, to go through these three big things. Also, I think Shana is here with us as well, my team member, so Shana can keep up with the comments if I miss anything. Also, if you haven’t already changed your name in the chat, please make sure you update your name. I think it’s Mercury Retrograde, something who knows.

11:52
So today on this podcast, I’m talking about how I’m unlocking ease and abundance in 2024. We’re going to go over my 2023 launch recap what worked, what didn’t buy, your trends and I’m going to explain a launch strategy timeline. I know there might be some folks you can drop it in the chat. If you’re maybe kind of relatively new to your entrepreneurship journey, let’s just say making less than like 50, I mean, more realistically, it’s probably more like $20,000 a year, but let’s just say under $50,000 a year in your business, maybe new to entrepreneurship, maybe haven’t quite planned things. I’m going to go over really, really easy to follow strategy timeline. So how, if you want to start implementing some of the things I’m teaching, but then also, at the end I’m going to open up for folks who are a little bit more advanced, who’ve done a few launches in there over the years and already sort of like that next step.

12:48
So another thing I’m going to go over is my non-launch strategy and why I’m not launching in 2024. And I feel like we should have fireworks explosion on this slide because that’s honestly how I feel and I’ll get to that. And we’re also going to go over how to create a business you love so you can work less and make more money passively and repeatedly. Who doesn’t love that? So let’s dive right in, folks. The recap so I created 12 new programs or offerings. So if that sounds like a lot, it’s because it is, and I’m going to ask Amanda to unmute to yourself because I know I’m going to be talking a lot. So I want you to jump in here and share sort of what that means. Like what are 12 new programs and offerings?

13:36 – Amanda Pickering (Co-host)
Yeah. So, just so you know, at the beginning of 2023, our plan was to not create anything new and to come yeah, it really was right, it was oh my god, I remember this conversation and to work with what we had. Spirit had other ideas and there were some really awesome things that came through that needed to come through. However, 12 new programs and offerings is a lot, but they were also some things that we repurposed that we had before.

14:05
Emily’s been doing this a long time. She’s been in the online space for what? Seven years, yeah, and so there’s a lot that’s been created in that time, and things can get left behind that is still really valuable and really useful, and this is also, you know, for you guys. In being business owners, it’s very easy to discount your own work and be like, well, that was for that time, but very often it can be repackaged and repurposed to serve your soulmate client. So we did do that. We also had nine big launches, and that was a lot. Again, our plan was to not launch as much, and I think we’ve gotten there now, but it did take some time. So when we did this, we were like, wow, this is a lot.

14:46 – Emily Aarons (Host)
And I will interject there, because the nine big launches were because things were coming in so clearly but we needed to test them. So you know, it was sort of like retrying and retrying and retrying, but it was sometimes just like slight modifications of the same thing.

15:05 – Amanda Pickering (Co-host)
Yeah, for sure. And then, of course, emily has a podcast and I’ve been unstoppable, and so we recorded 23 new podcast episodes and also ran for group programs. To was integrated energy alignment certification, and to was the accelerated path, and we are still alive to tell the tale.

15:24 – Emily Aarons (Host)
Whoo. So I’m just curious, for folks who are here with me live, does that sound like a lot, like an average of, like, what you put out there or what you know to be put out there so much? Yeah, it is so much. And it’s funny that you mentioned, amanda, that we’re like no new programs. So like, listen, I just told you I’m not going to launch in 2024. And we just said I said I wasn’t going to make anything new in 23. So like, maybe we have the best of intentions, but that’s not always what Spirit has planned for us. So you know, we just follow the energy. So here are some of the top metrics the list growth we added 4000, well, over 4000 people.

16:05
I also cleaned 3500 cold subscribers, so folks who have like 100 people on your email list and you’re like, oh my God, I know all of them and I have a 90% open rate and I don’t want to lose anybody, I only want to add people. There gets a point where you’re just like this is dead weight, my open rates suck. People aren’t clicking, they’re not opening. In fact, I don’t even know where this person came from, or they may have came from something that was so outdated that like it’s not even really relevant that they’re on your list anymore.

16:33
So it does take a fair amount of like pretty big ovaries to be like All right, I’m just going to hit delete now. And then they’re just all these people and I paid money for ads to acquire and they’re gone. Okay, okay, I can do this, and so there’s a little bit of that coping that has to happen to say goodbye. I mean, if I said would you like 3500 new leads, you’d be like hell yeah. So it’s a little bit, it’s a lot. I’m going to stop talking. I want you to talk because I’m going to talk a lot.

17:00 – Amanda Pickering (Co-host)
Our overall conversion, which is going from someone joined something free and then they joined something that is paid and offering, was 3%. We’ll get into like industry standards in a little while, so you can kind of understand the context. Our live show up rate for free webinars was 10%. I’m really excited to say that today we’re at 20%, so that’s cool, but average was 10. So this is probably our highest shot rate actually this year.

17:28 – Emily Aarons (Host)
Oh my gosh, everyone, get yourself around the point. So you’re going to do a free thing, and then you did it.

17:36 – Amanda Pickering (Co-host)
And then when we did paid webinars so whatever amount that was we had a 50% shot rate, which shows that, of course, when people put any kind of investment in even if it’s $5, they are more invested, they have skin in the game and they show up, which is also nice for the person running the webinar. And then a great statistic is that we’ve had 77,744 podcasts down those just this year, which is awesome.

18:01 – Emily Aarons (Host)
Yay, and somehow 77 keeps repeating for me lately, so I was very tickled to get that angel number again. So industry standards.

18:10 – Amanda Pickering (Co-host)
Yes, industry standards, just so you know, because I think sometimes I’ve heard a lot of the time in the work that we do people are disappointed when, say, 50%, they get 50% open rates. Or you know, 9% of their email list buy, just so you know, that’s really really really good. So, industry standards as of 2023 is 1% to 3% conversion rate, meaning people that were free and go to pain for any service and it has dropped in that in 2019. It was 3% to 5% and it’s very clear why the world has changed drastically and we’ll get into what that looks like and buy a trends. And then the average email open rate for 2023 was 21%. Again, when we are working with people, coaching people, they can get really upset if their open rate is, you know, 40% and that is exceptional. So, just so you have an idea of what the industry standards is, it helps to kind of see where you’re at and what might need to tweak if, like, it’s well below this, for example.

19:09 – Emily Aarons (Host)
And I would just say you’re probably going to already feel like this isn’t a typical podcast. You’re going to want to have a pen and paper with you because it’s going to get really technical really fast. This is very high level, and so the fact that you showed up for this or you’re listening to this on the podcast, it means you’re ready for that next level of insights and knowledge. So, like, this is great. I’m really happy that you guys wanted to be here and geek out with me. So what works? Managing our energy?

19:38 – Amanda Pickering (Co-host)
Managing our energy.

19:39
And what this looks like for us personally is that when we are in launches, emily and I meet every single day of the launch in the week, even if it’s just 20 minutes, and we do what we know to do, which is connect with our spirit, guides, pull cards and really manage our energy, and that is, you know, just kind of insight and knowledge.

20:00
That is actually like the most important and hardest thing to do in a launch, because if you’ve had a launch, you know what it can feel like, where you get to. You might have a great first day or you might not. And then you get to day two or three and you think I’m done, I suck, this is just going terribly, I’m just going to give up and close doors, I’m going to go to bed and hide right. And one of the most important things we can do is to manage our energy and that launch and remember why we’re doing it and see it through to the end. And one of the things that we do is we, when we, when we get to a launch, we judge its success by do we feel that we did everything we possibly could or do we have that feeling of we didn’t really give it our all. That’s actually failure for us if we didn’t show up fully so that really worked. Well is managing our energy, yeah.

20:47 – Emily Aarons (Host)
And I also say you know it’s really you all know most of you probably feel like there’s a part of you still kind of in hiding or maybe totally still hiding. You know where it feels kind of scary or unsafe to post on social media to show your face or to email people every week or to ask people in DMs if they want to hop on a call or like any of the things that are really qualifying you as a professional business. It can feel really scary. And so when you actually do the thing to like put yourself out there like Amanda said is like being able to go all out is a big deal, but also what it takes to go out, like because you know you could go, oh, the open rates are not good, or the sign up rates are not good, or people aren’t buying. That’s not good.

21:33
And every day it is like a minefield. Every day you’re like I’m the best, I’m unstoppable. It was like 9am and like by 10th and you’re like why don’t people like me? I hate this and like you’re going to die. You know when you go, okay, I’m just going to go outside, I’m going to shake it off, I’m going to reset, and you get back out and you’re like no, I’m totally a badass, I’m going to do a Facebook live and then you sell something and you’re like, right, totally.

22:00
So that’s what I mean by manage your energy, because there’s highs and lows 9000 times a day. This is also what is what we’re going to talk about, why I’m not going to be doing that. Because managing your energy for seven years, nine times a year is a real lot. A real lot, Okay, continuing daily intuitive check ins with guidance, like Amanda mentioned. We check with our guides, we open up intuitively, we’ll pull cards, we’ll use a pendulum so many different tools that we pull out. That doesn’t just look like. Let’s look at numbers and data. As you all know, I’m that unicorn. I blend soul and strategy, spiritual and strategy, Like it’s both, and it’s never just one or the other, and that’s always worked really well for us.

22:43 – Amanda Pickering (Co-host)
Yeah, so we did spend some money on Facebook ads this year, and what we found is that they worked really well for free workshops, and what I mean by that is we got a lot of people signing up for low cost per lead, and we also have those people at not all of them, obviously, but we were reaching the right people and then they were buying other offers and programs, which is exactly what you want from Facebook ads.

23:07 – Emily Aarons (Host)
Yeah, and fast action and cart close bonuses. Those always got people motivated to say yes and I don’t think it needs anymore. For further explanation, the 10 minute clarity calls for people for two programs. One was I a program as well as actually that’s the next one. The two programs were the accelerated path and I a and I okay great.

23:30 – Amanda Pickering (Co-host)
We had too many launches. And then I will say as well, with the fast action bonuses we had about 50% of our people sign up because of that. So that’s a huge percentage and it’s also really encouraging and the kind of confidence boost when you’re in a launch to get that at the beginning. It’s not always like that. Sometimes we’re like all right there and we’re like where is everybody? You know, there is a bit of both. And then the last thing was we did introduce 15 minute interviews for IEA applicants, which is integrated energy alignment, practitioner training. We just have an application form before, but we it’s really setting a new standard for practitioners and energy healing and we thought it was really important to put an interview in just to really get a feel for that person, decide if they’re right, fit for the program, and that’s really like up to the integrity of this program and also just the energy in it and the success rate and pass rate. So really, totally same.

24:28 – Emily Aarons (Host)
And the last thing is Facebook lives showing people who I am, what I do and a taste of what they’ll get when they work with me. I know probably a lot of people on this live. I recognize you and whether we’ve done lives together, you’ve been on the programs or whatever, and I think that’s part of that. You know we’re in this digital virtual world. We can’t like walk into a coffee shop and like get to know somebody, and so the closer you can allow people to you, I think the better, which is what we’re going to get into, also about like by your trends. So what didn’t work? So I paid workshops to cold audiences. It only worked for the warm. So yeah, I’m nice and to learn an expensive lesson to learn and hard.

25:12 – Amanda Pickering (Co-host)
The other thing that didn’t work is trying to replicate anything pre 2020. We really do live in a different world right now, and we’ll talk about by trends in a minute, but what may have worked wonderfully well and literally replicating you know emails and how we do things just did not work this year. Again, a harder lesson to learn.

25:31 – Emily Aarons (Host)
Or even just trying to get the same result with the repeating launch. So, like I said, we did nine launches. A handful of them were the same exact emails, the same exact workshop, the same exact offer, the same exact bonuses, and we had different results. So before 2020, you could pretty much duplicate things and I did all the time. I did intuition week five times. Four of those times had very similar, comparable results. The fifth time was this year. So very different results in social media posts that we’re selling. So if I posted something like doors are open, here’s my program, they tanked. So if you’re doing a lot of that kind of posting, people oftentimes don’t even get it in their newsfeed because the algorithms will not prioritize it. Not only will people not see it, but if they do see it, they don’t engage with it, and so you have to get really creative with how you put yourself out there, versus just like blatantly like my doors are open and you can buy my thing now. No one cares.

26:39 – Amanda Pickering (Co-host)
And what didn’t work is team members taking time off during their launch, during during our launches. We do have team members on this team and it’s really important that we’re all not just available physically but energetically, because we doesn’t. We have the approach, there’s no hierarchy within our team and everybody’s been there and their role is important. So it’s really important not as important many times that it’s not just a physical being there, but actually energetically and holding the space together and realizing that each one of us is super important. So we’ve kind of tweak that so that everyone is always around, whatever launch we’re doing or offering.

27:20 – Emily Aarons (Host)
Hey friend, I wanted to hop into this podcast episode to share with you my favorite coffee alternative that doesn’t give you anxiety or stress or make you have an afternoon crash. That is why I’m talking about mushroom coffee. And listen, I have been a coffee lover for most of my life. I like it, drink it black. I really do love the taste of coffee, so finding a good tasting coffee that performed well, that didn’t give me the jitters, was really important for me, and I’ve tried a whole bunch of them, and the one that I’ve really become obsessed with over the last year plus is called everyday dose. It is a blend of mushrooms from the fruiting body, not just the mycelium, so it has lion’s mane and chaga. It also does have a coffee extract in it, so it does taste like coffee. Plus, it has collagen and L-theanine, so L-theanine is something I also take on a regular because it helps with lowering stress, and as busy entrepreneurs, I know you got stress. So I would love for you to take a try of everyday dose. I know it will change your life the way it has changed mine, and now you can try it out as only a dollar a day. So they have these really cool starter kits that come with a little electric rechargeable frother. There’s a cool spoon and a resealable refillable container. I love it. I think you’re going to love it too.

28:43
You can head on over to my very special link. It’s called EmilyArenscom forward slash start dose. That’s EmilyArenscom forward slash start dose. I think you’re going to love it as much as I do. Now listen, I know we all have different dietary sensitivities. So you know it’s gluten free, it’s paleo, it’s keto, it’s soy free, it’s dairy free, there’s no sugar and it is non-GMO. So I want you to understand that I would never recommend something unless I had personally tried it and loved it, and this is how I feel about everyday dose. So head on over to EmilyArenscom forward slash start dose today. You’ll thank me later. Buy.

29:23 – Amanda Pickering (Co-host)
Your Trends, yes, so buy your trends. And so this is what I was saying before pre-2020,. Things have changed a lot since then, and one thing that we have seen is that customers want to feel safety, they want to feel trust and they want to feel security, and what that looks like is from the emails to even what the sales page looks like, to really explaining the program and to having space for people to touch base with you. So, for example, our clarity calls, the interview calls you know Emily would do some Q&A calls and Facebook lives. We’ve got the amazing Shauna in the inbox answering questions and taking time over things. I’m sure a lot of you have had interaction with her. We have a chat bot on some of our websites, so lots of different ways for people to feel heard, to be able to have their questions answered and to just have interaction with us.

30:18 – Emily Aarons (Host)
That has been a huge thing, particularly in the last couple of years being human, I mean, and people need to hear about your offer consistently, not only in a launch. So that is definitely something that I’m taking into 2024, that I’ll be talking more about Mm-hmm.

30:34 – Amanda Pickering (Co-host)
Okay. And then big R half for us was, even if it felt like a launch failed, we never lost sight of what the big mission was. And for many of you that may have been in launches and maybe no one signed up or very few people signed up, it’s very easy to get into like failure mode and run and hide and decide that what it means about you. But one thing that we’ve, I think, been really good at in this company is never making failed launches or things not going to plan about us as humans, but rather information from our customers about how we can shift things.

31:06 – Emily Aarons (Host)
Well, I’ll add to that we don’t take anything personally, whether it’s a win or it’s a loss, right, don’t, just don’t take it personally. I think that’s also the difference. When you are more of like an amateur you’re newer at it, it’s a hobby business Like if somebody doesn’t buy your thing, you’re like why? And you go into a downward spiral for God knows how long, or indefinitely maybe, but that’s also part of it. I’m gonna see it sometimes. But when you don’t take it personally, then you can look at it level headed and like an engineer and you look at the different parts and pieces, like, well, will this work? That didn’t work, that part’s trashed, and so we just don’t take any win or loss personally. I’ll just say that.

31:44 – Amanda Pickering (Co-host)
No, that’s very true. And even when things have felt like a failure, it’s actually given us ideas for another product. So give you an example January of this year, we launched a program called this Quantum Success Experience. I think it was yeah, yeah, and it can be anyone from the name of it yeah, like it completely bombed, like it was like hardly anyone bore, and we thought it was brilliant. And it was like what happened. And then what we did, through guidance, is we offered the same program, again under a different name, but we put, like I was just saying, a lot more safety around it, a lot more security around it. We had a proper sales page, we had FAQs, we had Q&As, we had a money back guarantee, we had lots of different things to help people feel safe, and it was a huge success.

32:32
And then, in August not so much, and this is like what Emily was saying like we replicated so many things, but it didn’t hit the same way. And what we realized is we needed to create something, a lower price product, which was the Accelerated Path DIY, which is the exact same program without the live coaching element to it, which made it more affordable for people, and people did jump at that, and it’s also something that’s now evergreen, which, for online entrepreneurs, is always a beautiful thing to hear. And then from that as well, from running the Accelerated Path a few times, we realized that people needed something before that. Our impression of the Accelerated Path was it was, I would say, I don’t mean this in a rude way, but like basic kind of training. But what we found is that a lot of people’s starting point was a little bit further back, so what they needed was something even before the Accelerated Path to make the most of it. So that’s building your spiritual business.

33:26 – Emily Aarons (Host)
And I’ll say this we realized that with frustration. Oh yes, because while we were holding these live calls and teaching, it was like we were doing these face pumps, like how is this question coming up? And it’s not to shame or blame or to criticize students, but that’s part of what happens when you become an expert is what you think is basic is actually further advanced than where most people are at. So that’s like kudos to us. We’ve grown, we’ve evolved, we’re so smart, but also we need to be able to speak to people at the level that they are coming in at. And I think that’s also the problem with a lot of online courses that you know. Obviously, most people don’t even they’ll buy them, but they won’t do them and they don’t complete them, so they don’t get the benefit of it. But a lot of those programs you know, some of them teach you from like here’s how to open your computer. But most of them are more advanced. So it helped us to realize well, I do have this older course that if I just revamped it it would be absolutely perfect right before the accelerated path. So you know, it’s not that we’re throwing away all the old stuff that we ever did. We’re sometimes repurposing it. And can I give Gustav a shout out here?

34:36
Gustav is Amanda’s husband and he also is really great at channeling and getting great information intuitively. He’s like our little secret weapon. But one of the things that came up with the Quantum Success Launch is he realized he saw a bread pudding and he’s like you have to repurpose the old crusty bread with something sweet, and so, taking that analogy and taking that guidance, it allowed us to birth this new thing. And then so, and then another aha was that Mastering Ascension members are five times more likely to sign up for other offerings than non-members. So that’s like a huge lipo. But we always knew this because we saw, oh, when this Mastermind opens or when this next program opens, it’s always the folks who’ve been in Mastering Ascension, because they get more of me, they get nurtured, they get the healing, they get my personality, they get me sort of behind the paywall, but they get more of me. So it’s like, oh, that makes perfect sense and it also is what I love doing. I love, love, love Mastering Ascension and it’s getting even Okay.

35:37 – Amanda Pickering (Co-host)
So, as we got clear on our Saltmay client, we reduced the time it takes a customer to buy from us from two years to just days or weeks, which is a massive win. And this really came because I’ve been CEO for about a year now here and one of the things that I love to do is analyze data because I like to see the trends, and what I started seeing was like, first of all, with Mastering Ascension wow, like all the time we’re seeing that Mastering Ascension members are filling up the programs and also we had a well, maybe you want to talk to this because this was like your thing about this time last year when you had that huge, like our heart of who you’re here to serve. It’s so scary.

36:21 – Emily Aarons (Host)
Oh well, we were working with a consultant and essentially she we were kind of at this crossroads of like who are we talking to? It’s either the all of these entrepreneurs who might have an interest in spirituality, or it is practitioners, coaches, healers, aspiring leaders, and to me I was like it’s clear to me, I know who it is. It’s these outstanding practitioners. It’s the latter, and even as I say that, can I get a full body chill? But that little pivot for me it was scary because I felt like all of you, you know, I want to help all the broken birds, I want to help all of the people. He deserves this love and healing. And I’m niching down really, really narrowly. And it also felt like this is the right thing to do. And really what drove it was the IEA certification, because that certification brought me to, well, my breaking point Now. It brought me to, brought me to this place where I was so crystal clear Like I’m on a mission to help millions of outstanding practitioners build successful businesses. So that is my North Star. Folks, if you haven’t heard me say that 900 times, I don’t even know if you’ve been hanging out with me. So that is my North Star and that is where I want to align to, and so, once I’ve figured that out, it’s like this is who I’m talking to now and it’s not that people who aren’t those things don’t join my programs. People who aren’t those things don’t join my programs all the time. But it was so wonderful to say like oh, a man is like, oh, looks like this person’s been on your email list for six years. Oh, this person’s been on your email list for two years. And now it’s like oh, this person just joined this launch and they’ve just bought things. Like, okay, that’s how you know you’re going deeper and you’re really connecting with folks All right Now like super nerdy who’s ready to get nerdy, folks who are listening to this podcast.

38:12
I would recommend you watch the video version of this part kind of going forward. You don’t have to, but it’s going to be a lot easier. We have slides going up right now. I probably should have started by saying that I’m not editing it. We have slides because there’s so much that we wanted to share and there are so many different types of learners. I know I’m a visual kind of gal. Sometimes this is too much in like your brain is going to explode if you just try to like speak at somebody, so I would definitely invite you to watch it. You can check it out on my podcast website. We’ll probably share it on YouTube. I don’t know, we’ll see. I think it’s probably just going to be on my website. Nobody wants to sit. I don’t know, maybe that’s just a start. I’m going to do it, emily.

38:55
Okay, so this is the launch strategy timeline example. This is basically, if we kind of zoom out, we’re going to give you the step by step, the play by play strategy of what we did and you can take with it what you like. Put your own, insert your offer in. I hope it gets your juices flowing and excited. So we call this day zero. It’s the free. How to clear your money blocks training. We did this in March. Some of you were there, many of you were there. Thank you for coming.

39:31
So 3% who showed up live actually purchased on the call. So what are we at right now? We’re at over 20% show up rate for this podcast. This is wild friends. So out of there’s it says 27,. Three year us. So 24 people. 10% is two and a point four. So like not even one person would buy if this is selling something. Just so we’re clear what I’m talking about. So, out of the people who show up, nobody would buy today. I’m also not selling anything today, but basically the people who did show up 3% who should have bought, that’s like. That was like the biggest ever and I was so excited the overall conversion. So the folks who signed up for how to clear your money blocks, free training, which was I don’t know how many people yeah, it was don’t laugh at me, but it was 788.

40:26 – Amanda Pickering (Co-host)
Jesus, hey everybody. They’re seared in my mind.

40:33 – Emily Aarons (Host)
A lot of 788 people. We had 3% buy, which was like 20 something. Yeah, right, yeah, whatever yeah Around, that. The math, the math yeah.

40:51
That was 1 to 3% nowadays, so 3%. I felt pretty good about that. So to get that conversion rate, we sent 23 emails, folks, in a week. Yeah, Gasp, Clutch your pearls we had a 33% open rate. Industry standard is 21. So still, we’re doing pretty good. So that was.

41:13
What we sold was the accelerated path for 1,997. That was from April to June. Some of you who came to that are like wow, behind the scenes, this is great. The accelerated path is a three month coaching, teaching and healing program. Out of that, 16% join the integrated energy alignment certification. Pretty good, right. We sent out 22 emails with a 29.6% open rate A little lower, Still magical.

41:46
So I want you to see the timeline above. Please don’t forget the timeline above. So day zero, the free workshop 30 days. We had some folks join a paid program. 120 days later they joined a second paid program. So if you do the math, that’s about 2,000. This is about six. One person could have spent well at the least $8,000 from a free program, free workshop. So think about that. We get all worked up because no one bought our thing the day that we offered and no one even knew it was coming. There’s a lot of nurturing that goes on leading up to this free workshop, then after the free workshop and then so on.

42:30
So just to give you a bigger sort of scaled out view, the IEA practitioner training is the blend of energy and business, is the first and only energy-based training with a profit guarantee. We have outstanding practitioners who are building wonderful businesses. Out of that, we had 22% that joined the spiritual business accelerator program. Now this was a much smaller list. We had only since out five emails, but we had a pretty decent open rate of 45%. Now this program I really have not spoke about publicly. I’m gonna tell you a little bit more about it later and the reason why we have it. But again, just like Amanda was saying like at the beginning of like we had this program and we see, actually people need something before this program. So we’re seeing these trends and we’re saying how can I be of service a little bit more.

43:20
So the spiritual business accelerator program is a 12 month coaching container focusing on business planning and strategy. The reason why is because we actually saw, both with the IEA practitioners and with the accelerated path students, that they just don’t have any planning and strategy. Like I’m teaching it to them in IEA, but they don’t have the time to implement it and get support. They’re getting it and then the program is pretty much over and they’re kind of that’s. They have it but we haven’t seen as much students be able to put it in at the scale that we are looking at, Like it’s still a little bit amateur, it’s still a little bit green and they’re not pushing themselves as much as it takes to become like a real professional business doing this work.

44:08
And it’s no shade to them, it just is what it is. We’ve seen three rounds of students now who’ve gone through it. This is a statistic, isn’t an opinion, it’s not a criticism. It’s just like okay, you need some more support If you’re ready for that next level. And IEA students are freaking amazing. It’s that next level that’s ready for them, so key takeaways.

44:28 – Amanda Pickering (Co-host)
Key takeaways is we’ve mentioned this already but it’s a long game which requires strategy. So like we just showed some people who joined on day zero they may. What we showed is like a perfect kind of line, but not everyone will follow that. Some people will go from a free workshop and no one buys and you think it’s a failure to buying like a 5, 10k program later down the line. So like we had someone join the accelerated path who hadn’t bought from Emily and had been on her list for seven years before she bought anything Seven years, right. So it is a long game. It is about nurturing and it also needs to have strategy behind it. It’s not just like throwing things against the wall. Oh, somebody’s annotating. Oh, disable annotation for others.

45:18 – Emily Aarons (Host)
Is that gonna stay there forever?

45:19 – Amanda Pickering (Co-host)
Yeah, I think you have to stop sharing and then disable annotation and then reshare.

45:24 – Emily Aarons (Host)
Okay, so it does require a strategy. Like we said, like that’s why the spiritual business accelerate became a thing is like there needs to be a strategy.

45:33 – Amanda Pickering (Co-host)
So if you don’t have a strategy in place, like we said, and don’t know your numbers or look at them, you will fail to see what’s working so that you can repeat them and keep going. So a lot of people can get afraid of metrics and numbers, but actually it’s so important to keep them and I use a very simple system Like I will literally be writing down how many people showed up live, what was the percentage of the people that actually signed up versus who came live. Okay, and then you know what’s great if you only have five people join a program is you can look at each of them individually, if you have an email management system and follow their path and be like well, so how did they come in? And then what did they buy? And then you can really start to get ideas of like oh, so I should do more of this. So we found this with.

46:16
So many of our customers have come through previous years of Intuition Week or Intuition Month. Now Emily won’t mind me saying that last I think it was last September when she ran Intuition Month she was like, well, that failed, that didn’t go to plan and actually and a lot of that was because it was just, it was a long time as well, but we have seen that some people that bought nothing then ended up buying a higher price program came through Intuition Month and at the time it just felt like, well, what was the point of that? So, but when you have a strategy in place and when you know your numbers, you’re able to see those trends. If you don’t, then you miss them. Yes, absolutely.

46:51 – Emily Aarons (Host)
I just saw a comment from Marilyn. She said this is so awesome to have this info. I’m so impressed with your business sense, emily, love it. An incredible team building. You have created an amazing team. You know what, marilyn, that was the best compliment ever. Thank you.

47:05
And I think I just want to say this Like I wouldn’t be where I am today if I didn’t have this business sense and I’ve been my first business. I opened when I was 22 years old, but what I’ve been learning in online business is night and day different than what I did in my brick and mortar wellness center gazillion years ago. If I knew what I know now, like if I knew it then, man, it’d be a different story, but it wasn’t supposed to be. But this is also what I want to impart. I want to make my wisdom, my knowledge, my experience, my wins, my losses all of this. I want to make me, all of this wisdom more accessible to people. That’s part of my intention going forward. So thank you for the acknowledgement and also shout out to my brick and team so great. Also, when you said that, amanda, how exciting it is to look back at where people came from.

47:55
Not everybody is excited to look back at these minute details, which is why it’s important as especially lightworkers, healers, coaches, aspiring like. We are not built that way sometimes and our brain might not geek out about those numbers, which is why it’s so critical and so important to have whether it’s a contractor who is like Amanda’s, my COO, but for six, well, seven years she wasn’t and I still had to look at these numbers we need to hire outside contractors who can, whether it’s a coach, whether it’s a mentor, somebody who knows business, because really, when it’s by yourself, you’re not going to learn anything, you’re not going to geek out, you’re not going to see trends, you’re not going to see what’s working, what’s not working. So, just as like a little bit of like a step back, like she geeks out about it, I geek out about it, but not everybody does. So it’s OK if you don’t, but you’ve got to get information. So, and it might take months before somebody buys, as we’ve seen seven years.

48:57
I was so happy when she joined I was like tell me more. She’s like I remember when you were holding your first baby I was like, oh my god, that’s another world. But once they do buy and this is a standard statistic, this isn’t my personal statistic. When people buy once, they are 67% more likely to buy again. So more on this later.

49:21 – Amanda Pickering (Co-host)
You cannot judge a launch in isolation, like we’ve kind of covered this, but very often you can look at one launch and think, well, well, that didn’t work, only to see and this has actually happened to us where, like we thought something didn’t work and someone from that failed launch actually invested 20 grand in other programs. All of a sudden it doesn’t feel like we failed, right. So it’s really important to do some kind of debrief after any kind of launch you do, even if it’s just writing down the most basic numbers, so that you can see the progression and see where people are coming from. But you might hate it in the moment, but it really provides useful data so that you can make informed decisions as well.

50:02 – Emily Aarons (Host)
Yeah, that personally that part right. There is what I’m really personally excited about with the Spiritual Business Accelerator Program that we’re going to be helping entrepreneurs to launch and to look and do debriefs, to look at the data so that they can get the help and the support to go oh this worked, that didn’t work, let’s try this again. Let’s not do that again. That is so, so important. And when you look back, like when Amanda said you’re never going to guess where so and so came from I’m like where You’re like oh, that failed launch did intuition month that you thought was total crap.

50:37
Yeah, that one and then we go that is the thing, right. When anything happens in life, it’s not just business, but when anything happens, when it’s happening, you’re so close to it you don’t have that perspective. I’ve done this for so long almost eight years in online business. I know enough to say listen, it had to happen for some reason. It freaking sucks and I don’t like it, but I know there’s a bigger reason for this. This is life, a life lesson. Right, we know there’s always a better reason. We don’t always have to know what the bigger reason is, but we have to trust there’s a reason for all this.

51:10 – Amanda Pickering (Co-host)
Yeah, I just want to quickly read a couple of comments coming in from Adriana. She said this was so eye-opening for me. I have a lot of repeat clients coming from launches that I didn’t see as a huge win. What a perspective shift. Thank you for that. Yes, Angela Makes me so happy. And then Jordan said my brain often struggles with the way people teach strategy. This is the first time I’m sat getting it straight off and without getting frustrated. Thank you, yes, those are what we love to hear.

51:42 – Emily Aarons (Host)
Seriously. I mean, you know how excited I get people, but like, oh, these two comments make well, three in the row. Really, you guys are breaking me. Oh my God, I’m so excited. I’m also really, really moved because if we can make this feel accessible, if we can make this feel more tangible, we can make this approachable and you can see a real person sharing what the deeds are, and it makes a positive impact in you, like, what it also opens up is new possibilities for you, and that’s genuinely, genuinely, from the bottom of my heart. I know I’ve said this a million times If I can do this, so can you, and so I’m so happy to hear that this is opening up a perspective shift, opening up a different way to look at strategy. I’m so, so grateful for that feedback. Oh oh, thank you, thank you, thank you. Also, live sessions are nerve-wracking, but also this is so awesome. Ok, continuing, ok, grounding. Again, thank you for just totally making my ego blow up.

52:50
Hey, listeners, I wanted to hop into this week’s podcast to share something that I’ve been using for about a year now and I’ve just been so in love with it, which is FLFE, focus, life Force, energy, and what it is is a service that provides a higher level of consciousness directly to a mobile device or to a property. I personally love it on my phone because I can do a boost before I go live. I can use it when I’m going to have a tough conversation just to get a higher level of consciousness as well as EMF mitigation. So it’s kind of like taking a bubble of positivity with you and it’s super supportive, not just for your energy, but also for your health, for abundance as well as relationship. So, as a podcast listener, I want to get you to try FLFE completely free. Now. This is an amazing opportunity to get a 15-day free trial. You don’t have to enter a credit card. That’s right. You can try it for free without entering any information. So head on over to emilyaronscom. Forward slash. Flfe. That’s Focus, life, force Energy. You can learn all about FLFE and the multiple benefits that it provides. This service is so incredible. I’ve actually recommended to all of my practitioners to help them to raise their level of consciousness so that the work that they’re doing out there in the world is amplified. I know you’re here for a reason. I know you’re here to help more people and to make a positive impact in the world. Flfe is absolutely a great way to do that. Again, emilyaronscom, forward slash FLFE to start your 15-day free trial today.

55:01
It’s probably pretty obvious why at this point. I don’t really need to explain those to you, considering you know how many launches and products and the work that I put in. It’s been seven years the same way and I’m just feeling this real call to switch it up. The only reason that I actually can do this kind of switch-up is because I have the data. As you’ve seen, I’ve got proven programs, people who’ve bought, not just like I have this idea for this amazing thing and I’ve not actually sold it or marketed or launched or anything. I’m not pointing fingers at anybody, but I am because you all can call yourselves out with that. But these are proven. People have bought them. They’ve got results. We have testimonials.

55:45
This, what I’m about to share, is not a strategy that is for you. If you’re brand new, starting out like you know all that, if what we just shared with you kind of broke you a little bit, if you need to just like pause this, go outside and like take the next piece a little bit later, that’s fine, but do come back to it. But if you’re still with me. If you’re on the live you’re still with me, let me know because I’m going to go in and really share sort of a little bit more advanced, a little more advanced strategy. So, from all of the data that we collected this past two years, it’s really evident that the folks in my community need access to healing, educational resources and mentoring at a price they can afford. We’re seeing over and over not just within my personal business. I’ve talked to many friends with six and seven figure businesses who are seeing these trends. We’re all talking to each other behind the scenes, by the way, all these fancy people on the internet. We’re all just regular people. But these are trends and I really believe 2020 shifted us a lot in a big way. We all know this, but it’s also this sort of reverb that’s happening. Right, we’ve all undergone trauma. We’ve undergone this huge planetary shift, this energetic shift. We’re a little bit cautious. We need to feel safe and secure and we don’t just throw thousands of dollars willy-nilly anymore because we have to live on that money now, right, because our jobs have changed. Our lifestyle has changed, like everything. Our kids have changed. Our childcare has changed, like everything. Everything has changed, so we are needing to adapt as business owners.

57:27
So it’s my intention in 2024 to make my work more accessible, starting with this Today, this podcast. It’s very what’s it called? Not meta Is that what the word is? Yeah, it’s very meta that I’m teaching you about making my work accessible by making my work accessible Really cool, right, maybe it’s nerdy. So part of that intention is because I want to be honest.

57:53
You know my key demographic most spiritual entrepreneurs can’t afford access to the three elements that are critical to your business growth. Number one energy healings. We have got to do energy work. You’ve got to release your energy block so you can unlock your intuition. Like Amanda and I keep saying, it’s not just strategy. We are using our intuition, we’re getting insights, we’re pivoting, we’re managing our energy every step of the way. The second one is business trainings that teach you the building blocks of success. So, like I said, all of my courses have been behind a pretty significant paywall, and that’s not because I was trying to price them like crazy high. I actually have been always trying to price them super low. I usually price them 10 times below the value that they give. But I also think there’s something there. And then the third one is mentoring and coaching. You all have to have access to mentoring and coaching to be able to bring clarity and focus to your dreams.

58:52
We just talked about the hiding and the not launching and the ideas for the programs and the memberships and the things, but we don’t actually sell them ever to anyone once not even. It kind of stays and lives and dies in our mind. So I’m creating a way that you can have access to all of those things without having to sell unicorn poop on the black market. You like that unicorn poop joke? Thank you, adrienne. I was just talking about it here. I really appreciate that, like any good comic, we got a Tesla Dharma serial. Thank you for getting me and thank you for seeing me.

59:24
So here is the. What do they call it? 90,000 foot view, 100,000 foot view. This is the overview. This is my business strategy. I want you all to laugh at it, because there’s a lot of boxes and colors and what you don’t see here in this picture is all of the details, of all of the things and, like I’ve said, I’ve taken seven plus years to launch and get results that allow me to get to this point to say, okay, this worked, this worked, let’s put it together in this way.

59:56
So one of the things that is coming next week, which I guess y’all who are here are the first to know, is we’re having a $1 meditation sale. So we’re going to offer never previously released meditations. Just a handful, just a few, just a little touch. We’re offering them for a dollar, just a three of them. We’re just doing three, nothing crazy.

01:00:19
And we know why, right, does everybody remember. Let’s recall. Why am I offering something for a low pay price? It’s because how many percent? What’s the percent that people who bought once are more likely to buy again? Who remembers Everyone? This is your pop quiz. 67, yashinajana Thank you so much for playing and the fake Amanda Pickering on here For folks who are listening to the podcast. We had a little technical difficulties. Everyone’s called Amanda on here, but they are not. Yeah, 67%. So think about this. Let’s go strategy. Put on your strategy. Goggles on. If somebody buys something for a dollar, they still bought something. Right, it took out their credit card. So what we are planning to do is nurture them. We’re going to nurture them with potential low price upsells and special deals through email sequences. For folks who don’t know what an email sequence is. We’ll talk about that later on a future podcast coming soon. Wait for the slide.

01:01:18
Okay, again, it’s my intention to make my work more accessible and once these little meditation I shouldn’t say little, it’s not little, it’s a lot of work behind the scenes. It took us a while. Once this part is set up, it doesn’t really take as much effort as a launch, if you follow me. Okay, so this is sort of the gateway. Instead of a free training, this is a paid training, right? What did we learn from the paid workshops? We had a 40% higher show up rate. So people, okay, they pay, they pay attention, they pay, they buy again. Right, we’re following the trends. We’re all paying attention to this class, right? I hope this is helpful, insightful, getting ideas for yourself, getting juices going. If you have a great idea after this, you better tag me or tell me in DM because I will be excited for you and I will celebrate you. Okay, so even that $1 meditation sale you know we’re also doing. We’re doing bundles. So instead of them just having meditations on the meditation sale, we’re also going to bundle some of my most popular training programs.

01:02:22
I knew the dog was going to bark at something. It just, it just is not editing it again. I was literally writing the email today, three months, I remember. She said now I’m totally doing it. Well, we can talk about that strategy at another time, adriana, because that is also something that has flawed. We didn’t put that we want. We’re not going to talk about that. Do you want to mention it? You want to Just like?

01:02:43 – Amanda Pickering (Co-host)
because it’s in the yeah, I mean, no, I mean, and again, adriana, it depends on your people, it depends on, like I think it’s so specific. There are lots of people who do free trials and it works. We tried a $7 trial.

01:02:55 – Emily Aarons (Host)
I don’t know who they are. I don’t know who they are. People who do $1 trials that are successful. Well, I’ve heard of it. It’s a question really.

01:03:05 – Amanda Pickering (Co-host)
We did a $7 trial right. Yeah, $7 for seven days for the Mastery in Ascension membership. I mean, here again it felt like a failure, but what did come out of it was a brilliantly designed new Mastery in Ascension in sales page and getting really, really clear on where we’re going next. So, even though it didn’t feel like it worked, having said that, from the few people that did do it, we’ve had a couple of buyers that have gone on to do much higher by a price program. Yeah, the spiritual business accelerator, exactly.

01:03:36 – Emily Aarons (Host)
Yeah, so it’s not a. It’s a long game. But here’s the thing when we say we tried it, you know what that all means. It means we spent weeks making a website, making offers, making email sequences, making videos, making images, setting them up and then putting it out there. Okay, just so we’re totally crystal clear here. It wasn’t like this is an idea and then it took us five minutes. No, it takes a lot of time and energy and teamwork.

01:04:01
So next so these bundles that we’re doing we’ve got a spiritual business bundle where you can get meditations and three awesome trainings that I’ve never released the building your spiritual business that’s never been released. Launch in live with confidence that was a bonus we gave and it’s an amazing training, especially if you are nervous about going live or launching those two things. And the how to intuitively create and sell irresistible offers course, which has never been released before. The second bundle is the abundance bundle, which is a meditation and then two trainings, which is the attract financial abundance series, which people really like. We just released it and people have been like pretty into that. It’s awesome. And the shocker intensive workshop which I did when we were testing out all these numerous launches at the beginning of the year. So again, the shocker intensive workshop has been proven. People get great results from it. It works. It’s awesome. It’s awesome to make them more accessible at a price we’re going to be should just tell them what the sale is. I have to get permission from a man to do or say anything because inevitably, if I don’t get permission, she goes lighter and just like we have a wonderful, healthy, balance relationship. So we are doing these bundles at 70% off the regular price. That’s a huge amount off, right. What is my intention? To make my work more accessible. So the last bundle that we have is really mastering ascension, and so mastering ascension is evolving, in that we are now adding a bit more robust things to it.

01:05:39
I will talk about that in a moment, but here’s what I’m super excited about. Remember we talked about you can get access to me and teachings for like nothing. I’m going to be launching a private podcast called the spiritual business sessions. It’s part of the line and supple podcast, but it’s a branch, so you can grow your spiritual business from anywhere. So basically, for an $8 monthly subscription, you will get expert trainings on the go. So some of the topics that I’ve got in the queue are things like understanding the customer value journey, how to play the long game, like we’ve been talking about here, how to create irresistible messaging that you can magnetize your soulmate client. Another episode I’ve got is the sales page blueprint that actually makes you sales. So understanding what are the elements that really needed and how do you social media to attract and retain paying clients. So I’m super excited about this one because I feel like it gives me an outlet to teach like in this kind of sort of way on my podcast. You can learn on the go. You don’t have to sit in front of the computer. You’ll get bite-sized things and there’s no commitment. So like it’s not thousands of dollars, which it normally is, and these podcast topics are really part of the framework from my spiritual business accelerator program, the bigger program. So if you’re not ready for that bigger step, this is a really great next step versus having to buy an online course that you’re never going to watch.

01:07:07
So part of the play community is the mastery and ascension. Membership is shifting slightly and evolving into the spiritual business mentorship and it’s the first curated healing and learning platform for spiritual entrepreneurs. I’m super proud of this. Master’s ascension has been going on for seven years and it just keeps on getting better. It’s going to be the place where you can grow your business through live monthly energy healings, quarterly member events, on-demand courses in our loving community. So quarterly events those of you who are here who did intuition week with me, or intuition months, or money blocks, training or any of the things that I’ve offered thus far Instead of these things being outward for free and an opportunity to join the membership, I’m putting all the goodies inside of Mastering Ascension no additional cost to members of Mastering Ascension, the first one being the New Year’s Karma Cleanse that’s coming on January 1st.

01:08:10
I’ve had over, I think, 17,000 people do a Karma Cleanse with me over the years. It started off with me just doing this little ritual, my house in front of my fireplace. Then I was like, is this a thing? I’m going to do it on Facebook Live. It turns out hundreds of people were there my first time and then thousands the next time and 10,000 the next. It’s just been really a popular event. It’s one of my favorite things to do. All members of Mastering Ascension get it.

01:08:35
Then I’ve also had these quarterly events. One of them is called Business Abundance Week, then Wellness Abundance Week and Energy Abundance Week and Ultimate Abundance Week. We have these really cool weeks planned seven days, live content, classes, trainings, hypnosis, walking, meditation, wellness routines. We’re going to be making this more robust experience for members, if they want it. Instead of doing this outside thing, we’re bringing it all in house. Plus, we’re adding three business courses to Mastering Ascension though Attract, financial Abundance Series, building your Spiritual Business and the Accelerated Path, diy. Those are the karma cleanses Incredible. Thank you so much for that. This is also saying thank you, jeannie. I appreciate this.

01:09:22
There are really only two ways to get deeper, extensive and more intensive training with me. The first one is the IEA certification. That’s the six-month training. You learn energy, you learn business. We are leaving applications open for this program until the next segment starts. We’re not doing a big launch. We’re just going to take applications because, well, we do enjoy interviewing folks, but also we realize that sometimes it just takes a little while for people to realize, okay, it’s time for me to move to that next level. We don’t want them to have to figure it out in a week if they want to think about it. What we’re seeing with IEA students is they’ve known about it for a little, while the first time they found out about it wasn’t necessarily the first time they joined. We want to give people ample time to really digest and understand. This is a pretty intensive. One of our students calls it an energetic MBA. It’s a pretty intensive training. That’s a pretty big decision to make in just a week.

01:10:21
To be able to give people time to process it and actually respect the fact that all of the people in my community are highly sensitive people like me. For you to be able to go all right, let’s do this thing in a short amount of time, it could just be knocking off your equilibrium. It’s hard to make a decision when your head’s spinning like is it, isn’t it, should I, shouldn’t I? And to really give yourself the chance to integrate, breathe into it and process. That’s part of why I wanted to leave the applications open for IEA.

01:10:53
The spiritual business accelerator was created because really none of my clients had business plans or strategy in place and for me, I felt like I don’t want to do people a disservice by teaching them only so much and then they’re off to their own to figure it out in the cold winter. I wanted to be able to create a container for 12 months where where both of them and I are literally walking you through step by step, how to get your messaging, how to cultivate your offers, how to bring people in, how to look at your data and all of the different components, kind of like we just give a big overview. But I wanted people to do that with people and not just tell them this is what you’re going to have to do someday when you grow up and become a real big business. But I really wanted to bring it next level of nurturing in there. So my non-launch strategy is really seeding what’s included in these programs with the lower price options, with the new podcast, with the direction of Mastering Ascension and I didn’t include this in the slides, but Mastering Ascension is also going to have a quarterly coaching option for folks If they want to start getting some coaching with me at a fraction of the price that normally would cost. We’re going to be offering that in January, but you can get Mastering Ascension. These are the three extra courses Karma Cleanse so I’m missing everything at under $1,000. Like it’s pretty remarkable. We’re making it really, really affordable and my intention is really that folks start getting wins with the lower priced option so that they’re ready when other things are offered in the future.

01:12:31
So that is my nutshell hour plus podcast episode. I really am proud of the last seven years in business. For folks who are new to me, I don’t think many people who listen to my podcast are, but who knows, maybe some new listener just happened to stumble upon this huge recap episode. This is not the standard, but you will know that, being in online business for just over seven years, I’ve learned a lot. I’m very proud of my results.

01:13:01
I’m very proud of, in the last two years, the results we’ve created, and I want you all to know that this wasn’t something I knew was possible for me before I went online, and online business has given me a platform to be able to share my work, to share my teachings, these courses, this healing work in a way that I would have never been able to do when just my brick and mortar. I never knew this was possible before. Nobody ever taught me that it was possible, and so I hope that from this podcast, you can see what a privilege it is to be able to have your work out there in the world. It really is a privilege we take for granted how easily we can reach out and help somebody. There are billions of people on the planet, people suffering every day, people who are having a really hard time, and when you are not sharing your work in the world, when you are not saying that one thing, when you are not helping that person is not getting the help that they need, you hiding is not going to help anybody. People need help right now, and so I hope that, if nothing else, this podcast episode helped you to see what’s possible for you when you do take yourself in this work seriously, that you’re here to share, that there are ways to do it in a way that feels really good, in a soulful way, in a really aligned way.

01:14:30
And I do not want anybody to think that I built this overnight. My business in the brick and mortar was I mean, I started when I was 22 years old and I struggled for a really long time and kind of gave up off and on, because my vision and my mission felt big, but I had no idea how to achieve it. So I don’t want you to see yourself and your results and go oh, emily has 3,000. She deleted 3,000 people. I don’t know, I don’t even have 300 people. I don’t want you to look at yourself and compare in that way. That’s not my intention. I’m not here to boast ego. In fact, in some people probably have better numbers than I do and I really don’t care. I really don’t. But my hope and my intention is that you can see yourself as somebody who it’s possible for too, and I really would love to support you in any way I can. My intention is not to work 60 hours a week. In fact, most weeks I work around 25 to 30. I have Amanda on my team. I have Shauna on my team. I have another member, jamie, on my team. I’ve hired people in the past seven years. I think I’ve hired about 15 people in the past seven years.

01:15:41
This is not a solo mission. There’s a lot of things that you can learn If you want to. There’s a lot of free resources out there If you want them. I hope that I can provide some amazing valuable resources, and if you found this resource valuable, I know you’re going to love the new podcast that’s coming out pretty soon. You’re so welcome Adriana. You’re welcome Jordan. You’re welcome Adina. Thank you all for being here.

01:16:06
Amanda, I don’t know if there’s anything else that you wanted to share before we sign off. I’m so grateful. So many people stuck in here with us. This is pretty outstanding. So what I was going, what I was trying to get at, was this is not so that you can build a business that you don’t love, that makes you work growing hours.

01:16:24
Everything in my business is designed to fit around the lifestyle I want to live, which is plenty of time with my family, plenty of time outside, plenty of rest, plenty of play and working with people who I absolutely genuinely love and adore. So I hope that sharing this little window into my world can show you that as well. I hope that’s what I accomplished. So, if it was helpful for you, share this with a friend. If you’re watching me right now, you can always take a real quick screenshot of me doing some weird pose. Share it on your Instagram stories. Tell a friend. This episode will air in a couple of weeks, but obviously you got first access to it. Spread the word if you can, and I hope that this was helpful. I’ll see you all in 2024. We got so much amazing things to do together. Thank you for being here. Lots of love.

Love this episode? Tune into the next one!


Please consider subscribing to this podcast and leaving an honest review.
Your ratings and reviews really help and I read each one.

You can also listen on:

Check out more episodes!

How To Kickstart Or Elevate Your Healing Business

How To Kickstart Or Elevate Your Healing Business

How To Kickstart Or Elevate Your Healing BusinessFor this episode of the Aligned & Unstoppable Podcast we are shaking things up! Shaunah, our Project and Community Manager here at Emily Aarons, explores the inspiring stories of three graduates from the Integrated...

Revisiting From Broke to Thriving

Revisiting From Broke to Thriving

Revisiting From Broke to ThrivingAre you ready to unlock your true potential in building a successful energy-based business? I've brought together an incredible group of students from my Integrated Energy Alignment Training to share their journeys, discuss the power...

What listeners are saying about the podcast…