EP10: How To Best Serve Your Facebook Group with Christina Jandali

In our 10th episode of the Aligned & Unstoppable podcast, Christina Jandali joins Emily to discuss proven strategies that help online business owners stand out, get seen and create consistent profits using a free Facebook Group. Christina is a confidence-boosting, cash-creating Success Coach for entrepreneurs “whose dreams stretch way beyond a corporate career”. Listen in as she gives advice on winning content strategies, the importance of consistent growth and creative ways to make offers to your clients.

Episode Highlights:

  • Christina’s life changed when her daughter was born: She made a commitment then to pave the way for her by showing her what it’s like to pursue your dreams.
  • She was growing her coaching business painfully slow by attending networking events when she discovered the power of the online space.
  • Even as she began to build her list online, she still felt things were really cold and there was a missing connection with people.
  • This is when she came up with the idea of starting her own community – her own Facebook Group, and her income grew substantially.
  • Initially, her primary focus was on growth: She grew the group to 865 members in the first month!
  • As the group began to grow she developed a content strategy that focused on 3 things:
  • 1) Building Engagement
  • 2) Generating Leads
  • 3) Leading Into Sales
  • Don’t forget to consistently make offers to your clients.
  • Conversion rates from Facebook groups can be 2-5X more than from email lists.

3 Key Points:

  1. Your Facebook group runs parallel to your email list: The conversation happens in the group and the email list is the actionable piece.
  2. Engagement in your group is going to be dependent on the REACH of your posts, so you want to make sure there is consistent growth in your group.
  3. If you don’t have a content strategy in place then you’ll end up outlaying a lot of time without seeing comparable results

Tweetable Quotes:

  • “We have “comparisonitis” of other people – where we comparing our whole life reel to someone else’s highlight reel” – Christina Jandali
  • “When was the last time I made an offer?” – Christina Jandali
  • “Your facebook group should be growing your email list for you” – Christina Jandali
  • “It’s not about you, it’s about your people” – Christina Jandali
  • “Get into the internal.” – Christina Jandali
  • “The quality of our life is determined by the questions we ask” – Emily Aarons
  • “Everyone has a desire to be heard” – Christina Jandali
  • “What do people need to know in order to buy my offer?” – Christina Jandali
  • “There is no other person in this world that can connect, teach and land with people in the way in which you can” – Christina Jandali

Resources Mentioned:

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EP06: Why Female Entrepreneurs Fear Success with Denise Duffield-Thomas

In our 6th episode of the Aligned & Unstoppable podcast, Emily talks with self-made millionaire and author Denise Duffield-Thomas. Denise shares why so many women and lightworkers are afraid of success. Emily & Denise discuss topics such as their favorite ways to bring outsourcing home, the most common money blocks and how to fix them and the benefits of “tapping”.

Episode Highlights:

  • Emily just read Denise’s new book, Chillpreneur, and the basis is that many women have a fear of success and creating wealth
  • One of the most exciting things for women has been the growth of technology which has allowed them to work from home and connect with other women
  • Many women still have a primitive fear that something bad is going to happen
  • Denise specifically helps those struggling with common money blocks:
  • 1) Feeling that you have to work hard to make money or that because everyone can’t be wealthy then we shouldn’t be either
  • 2) Feeling that you can’t make money by helping people
  • If you’re a healer that doesn’t charge much money and you’re an over-deliverer then you will experience burnout
  • You can always help someone from where you’re at right now
  • Denise finds that delegating at home is way more useful to her than delegating at work
  • Denise has outsourced some of her “mommy” duties to a team of cleaners, a nanny and a housekeeper and still spends plenty of time with her children
  • She likes that her kids see her and her husband playing the role of different gender norms
  • Putting a value on housework and providing an environment where your people are well-paid and have a flexible environment is important
  • Women business owners should never feel guilty for providing a job for another woman
  • Make sure you’re sharing your dreams with people that have the capacity to appreciate them
  • Because of the advancements in technology & culture, women no longer need permission from men to pursue their entrepreneurial dreams
  • When dealing with the “tall poppy syndrome”, there’s something freeing about being unapologetically you
  • When starting her early businesses, Denise was just trying to make money and not focused on a business that was aligned with who she was
  • Every time Denise moves into a new area of her business she faces feelings of starting from scratch with her money blocks
  • Tapping is a fast way to shift your energy, clear off negative baggage and pull in higher vibrations/frequencies of unconditional love

3 Key Points:

  1.  Charge appropriately for what you do, so you can buy back some energy and create more tools and resources to help people
  2.   As your success continues, you will have to face new levels of the same issues even though you’ve already experienced healing in them
  3. When you love yourself you allow yourself to receive good things: money, compliments, support, etc.

Tweetable Quotes:

  • “I serve, I deserve” – Denise Duffield-Thomas
  • “No amount of certifications will ever make you feel like you’re enough” – Denise Duffield-Thomas
  • “Nothing added to me will make me any greater, nothing taken away would make me any less” – Emily Aarons
  • “You can be content where you are & still have the desire for more” – Denise Duffield-Thomas
  • “Get your validation from appropriate sources” – Denise Duffield-Thomas
  • “There’s never a place where we don’t deserve to receive more” – Emily Aarons

Resources Mentioned:

>> THANKS FOR LISTENING! GET MY FREE ABUNDANCE MEDITATION HERE!

Ready to dive deeper? Join the Mastery & Ascension membership to learn the spiritual tools to break through your blocks, align with your highest self, and gain clarity to become FULLY Aligned & Unstoppable! Simply CLICK HERE to join!